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Business Development Manager Resume

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New Jersy, NJ

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PROFESSIONAL HISTORY

Confidential, NOV 2009 – PRESENT
Business Development Manager

Cold call to set meetings to sell online marketing solutions using a consultative approach
Sell and manage banner advertising campaigns on Seattlepi.com, Yahoo, Zillow and
NewHomeSource.com
Sell static, animated and video banner ads, as well as homepage takeovers, peelbacks,
interstitials, and sliding billboards
Sell and manage Yahoo Behavioral Targeting campaigns, Facebook display ads, targeted email
campaigns, SEM and SEO services, ZVENTS.com to promote local events
Create, present, negotiate and close campaign proposals
Manage, analyze and make adjustments to ongoing campaigns to maximize results for my clients
Maintain high level of customer service for repeat business
Compile and Interpret analytic reports for clients
Experience with syndicated research tools such as comScore and Nielsen Netratings
Experience with secondary research TNS

Confidential,Bluffdale, UT JUL 2007 – NOV 2009
District Manager/Independent Contractor;
Cold called to recruit mortgage brokers over-the-phone to sell financial software
Successfully trained over 120 mortgage brokers on to my personal team on how to sell our
financial software
Championed a successful cold calling strategy to sell software over-the-phone using webinars
Spearheaded educational group presentations at mortgage offices
Directed and attended numerous mortgage trade shows to promote software
Conceived and implemented a very successful print marketing campaign
Designed, launched and marketed an extensive website using email marketing, SEM and SEO
techniques to sell software and recruit resellers
Outperformed over 16,000+ United First Financial agents and won an award for most personal
recruits for the month of June 2008

Confidential,Indio, CA DEC 2003 – SEPT 2008
Publisher/Owner; Mortgage Trade Magazine

Conceived and launched a successful print and digital magazine “from scratch”
Successfully sold Broker Banker magazine in September 2008
Grew the magazine to become the largest in CA with over 10,000+ readers
Created and deployed a highly successful business plan
Researched and negotiated all contracts with outside contractors and service companies
Successfully cold called, set-meetings, and closed print/online advertising deals over-the-
phone and in-person with advertising agencies, PR Firms, CEO’s and private business owners
Maintained online billing system for all advertisers
Managed contractors (writers, photographers, printer, etc.) to meet all deadlines
Managed all production to get magazine mailed out in a timely manner
Interviewed industry leaders for cover feature story consideration
Designed and maintained a state-of-the-art website to promote magazine
Implemented Email marketing, SEM and SEO to promote magazine
Participated in numerous mortgage trade shows to promote magazine

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