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Detailed Job Description: 

• Have overall experience of 10+ years with Salesforce Sales Cloud/Service cloud , Marketing Cloud at least 4+ years as technical architect in Salesforce.com space.
• Must have worked with multi org environments for at least 2+ years.
• Extensive experience with email and/or marketing automation software and integration with databases
• Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is mandatory.
• Working Knowledge of Salesforce MC connector, Marketing Cloud API s
• Understanding of responsive email templates design with working knowledge of AMPscript and Server Side JavaScript (SSJS)
• Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS)
• Expert in various Marketing Cloud areas - Email Studio, Automation Studio, Mobile Studio, Journey Builder, MC Connect, Audience Builder, Data Extensions, etc.
• Stay in tune with latest Salesforce Marketing Cloud technology updates, changes, community, and roadmap(s).
• Application Integrations and co-ordination with other Business teams like Salesforce CRM for enabling data flow between both the platforms.
• Understanding of business requirements and B2B Marketing automation implementation through Salesforce Pardot.
• Creating Pardot complex journeys through various Engagement Programs.
• Salesforce Administrator knowledge to handle CRM side configuration for Pardot assets

Areas of Responsibilities: 

• Leading the solution and execution of advanced configuration/development activities across the full suite of SFMC modules based on business requirements.
• Develop & deploy campaign assets, journeys and automations in Salesforce Marketing Cloud across Email, SMS, and other delivery channels working closely with stakeholders to scope out data and content requirements.
• Experience in requirements gathering and translating them into technical solutions
• Application designing, enhancements, building, validations and deployments.
• Ability to troubleshoot and problem solve independently
• Responsible for the iteratively improving Marketing Cloud data model and architecture
• Excellent skills in communicating with business stakeholders and technology teams.