Professional Summary

• Highly Professional Senior IT Professional with over 10 years of experience with strong Object Oriented Analysis, designing and programming skills including 5 years of extensive experience in Salesforce.com CRM and Force.com implementations with proficiency as an Developer, Consultant and Administrator
• Developer of sales force automation, marketing automation, order entry, and customer service solutions using Salesforce.com Sales, Service Cloud, Force.com, customer and partner portals, Site.com, Visualforce, Chatter
• Experienced in Creating Roles, Profiles, Email Services, Page Layouts, Workflow Alerts and Actions, and Approval Processes.
• Designed Custom Formula Fields, Field Dependencies, Validation Rules, Workflows, and Approval Processes, Page layouts, search layout.
• Experienced in analyzing business requirements, Entity Relationship diagram and implementing them to Salesforce custom objects, Junction objects, master-detail relationships and lookup relationships.
• Experience in Salesforce.com Automation including Apex Classes, Apex Triggers, Visualforce pages, Integration, SOQL, SOSL and Force.com API.
• Good experience in working on Eclipse IDE with Force.com Plug-in for writing business logic in Apex programming language.
• Extensive experience in lead, case management web-to-lead, Web-to case, Email-to-case.
• Implemented security and sharing rules at object, field, and record level for different users at different levels of organization.
• Proficient in Data Migration from Traditional Applications to Salesforce using Import Wizard and Data Loader Utility.
• Experience in web technologies including HTML, XML, CSS, JSP, JavaScript, Ajax, WSDL, and SOAP.
• Proficient in databases including MS SQL Server 2005/2008, Oracle & MS Excel.
• Experience in providing production support (analysis, designing, development) and testing & analyzing the cause and fixing it.
• Excellent analytical, de-bugging skills and documentation skills.

Technical Skills

Sales Force Technologies: Sales Cloud, Service Cloud, Apex Language, Apex Classes / Controllers, Apex Triggers, SOQL, SOSL, Visual Force Page/Components, Apex Web Services, AJAX, Workflow & Approvals, Dashboards, Analytic Snapshots, Custom Objects, Apex Data Loader, Data Migration
Sales Force Tools: Eclipse IDE, Force.com Eclipse IDE Plug-in, Force.com Explorer, Data Loader, Force.com Excel Connector, Jitterbit Data Loader
Languages: Apex, C, C++, ASP, VB.NET, ASP.NET, Java, Java Script, UML, HTML, XML, DHTML, SQL
Databases: MS SQL Server 2000/2005, PL/SQL, MS Access
Miscellaneous: Project Management, Change Management, Release Management, Business Analysis, Requirement Gathering, System Documentation, Banking and Financial Domain knowledge, Offshore/Onsite Development, MS Office Suite, Visio, MS Project, Clarity, SharePoint, Lotus Notes, Reporting, Dashboards.

Education

• Bachelor’s in Engineering (Electronics and Communications)

Certifications and Awards

• Salesforce Certified Developer (ADM 401)
• Salesforce Certified Administrator (ADM 201)
• PMI: Project Management Professional
• ITIL V2
• MCTS: SharePoint 2007 Configuration.
• MCP: Designing & Implementing DB with MS SQL Server 2000
• BrainBench: Business Communication, UML, Customer Requirement Analysis, Testing
• Associate of the Year Award for year 2008.
• Ameriprise Grand Champion Award in 2007.
• Delivery Excellence award for Q1 2008 from Ameriprise.
• Applause Award for Q2 2007, Q2 2008.
• Kudos Award for Q1 2009.
• Star Award for Q3 2006
• CSR award for exceptional community service.

Professional Experience

• Apr 2012 – Till Date – Confidential,
• Apr 2004 – Apr 2012 - Confidential,
• Jan 2002 – Mar 2004 - Confidential,India

Professional Experience (In Detail)

Confidential, Apr 2012 – Till Date
Client: Confidential,Los Angeles
Role: Sr Salesforce Developer

Confidential,is one of the world\'s largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. National Mortgage Outreach (NMO) project mainly focuses on modifying the delinquent loans thru Customer Assisted Centers. The Salesforce implementation manages entire life cycle of the case management to the closure of the case using Borrower Portal, NMO and Case Management applications.

Responsibilities:

• Participated in requirements Gathering and definition of Entity Relationship diagrams.
• Designed, developed and deployed Apex Classes, Controller Classes, Extensions and Apex Triggers for various functional needs in the application using the Eclipse IDE.
• Develop Visual Force Pages, Visualforce Custom Controllers Components, Advanced Search Functionality, Custom Objects, Analytic Snapshots, Tabs, Tags and Components.
• Wrote several visual force pages for users to create on demand reports not available with native Salesforce functionality; using scheduled apex, user selected visual force pages are emailed as Excel files
• Created workflow rules and defined related tasks, time-triggered tasks, email alerts and field updates to implement business logic.
• Used SOQL & SOSL with consideration to Governor Limits for data manipulation needs of the application using platform database objects.
• Handled integrations with backend systems like iSeries and ERP systems.
• Customized the entire Salesforce.com applications to incorporate the business requirements which involved creating Web Forms and processing the data in SFDC with the usage of Web services API.
• Used Force.com web service API for implementing WSDL in the application for access to data from external systems and web sites.
• Used the sandbox for testing and migrated the code to the deployment instance after testing.
• Proficient in using Eclipse based Salesforce.com IDE to develop and deploy force.com software.
• Supported Production deployments, User Rollouts and quick fixes.

Environment: Salefaorce.com platform, Apex Language, Visual Force (Pages, Component & Controllers), Eclipse IDE, JavaScript, Controllers, Sharing Rules, Workflows, Email Updates, Web Services API.

Confidential, Dec 2011 – Mar 2012
Client: Confidential,Los Angeles
Role: Salesforce Consultant

Confidential,is a fully integrated, broad-based entertainment company and a global leader in the creation, production, distribution, licensing and marketing of all forms of entertainment and their related businesses. Gatekeeper is a legacy .NET windows based CRM/Reporting tool which is used by WB for royalty and profit payments for various participants. As upstream and downstream applications are migrating to the new tools, WB has requested feasibility study and cost estimates for the migration of current Gatekeeper application to Salesforce CRM.

Responsibilities:

• Worked with various cross functional teams to understand the current system including the upstream, downstream applications.
• Worked closely with business analysts and performed detailed analysis of business and technical requirements and designed the solution including custom objects and changes to standard objects of SalesForce.com (SFDC).
• Designed and documented the Entity-Relationship data model with Custom objects and relationships.
• Documented Custom tabs, validation rules, Workflow Rules, Auto-Response Rules, Page layouts, Components, Visual Force Pages to suit to the needs of the application.
• Identified the security requirements, profiles and access controls for the objects/Reports.
• Involved in data mapping and migration of data from SAP systems to SalesForce.com Objects and fields.
• Created WBS and estimated the efforts for each unit level.

Confidential, June 2011 – Nov 2012
Client: Confidential,Los Angeles
Role: Salesforce Consultant

Confidential,is the largest Southern California based bank and is focused on delivering personalized, relationship-based banking to its customers. Customer Service Portal records and tracks all customer interactions related to the loans of the Commercial Real Estate Group (CREG) including Asset Management and Call Center Servicing. Scope includes implementing Salesforce to create Service Requests, Activities, Accounts, email triggers, Workflows, Validation Rules and custom VF Pages. Large sets of Data is cleansed and migrated from the existing Siebel Portal the Salesforce so that the Siebel can be decommissioned.

Responsibilities:

• Implemented Service Cloud by decommissioning and migrating existing Siebel Servicing Portal.
• Worked closely with various business teams and performed detailed analysis of business and technical requirements and designed the solution by using SalesForce.com (SFDC).
• Created Custom Objects and fields for transactional and contractual information.
• Encrypted sensitive data with Encryption Fields feature.
• Wrote apex triggers and classes, created several dashboards, new record types, workflows
• Developed Cascading Style Sheets (CSS) for creating effects in Visualforce pages.
• Created workflow rules and defined related tasks, email alerts, and field updates.
• Used field level security along with page layouts to manage access to certain fields.
• Developed several Custom Reports & Dashboards to better assist managers and also report folder to provide report accessibility to appropriate personnel.
• Developedworkflowsand approval processesfor opportunitiesand products/ assets management and alsoIntegrated SFDC with external back office systems
• Worked on Unit testing, for the customizations and developments done during the project.
• Provided the training to the internal business users to use the application and develop their own custom reports.

Confidential, June 2010 – May 2011
Client: Confidential,, Los Angeles
Role: Salesforce Administrator/Developer

Responsibilities:

• Worked as a Salesforce.com Developer and Administrator in the organization supporting 200+ users.
• Worked on various salesforce.com standard objects like Accounts, Contacts, Cases, Opportunities, Products, Opportunity Line Items, Leads, Campaigns, Reports and Dashboards.
• Designed the solutions for business and technical requirements by customizing various standard objects of SalesForce.com (SFDC).
• Designed, and deployed the Custom objects, Custom tabs, Entity-Relationship data model, validation rules, Workflow Rules, Auto-Response Rules, Page layouts, Components, Visual Force Pages to suit to the needs of the application.
• Defined lookup and master-detail relationships on the objects and created junction objects to establish connectivity among objects.
• Developed and configured various Reports and Report Folders for different user profiles based on the need in the organization.
• Designed, and developed Apex Classes, Controller Classes, extensions and Apex Triggers for various functional needs in the application.
• Designed various WebPages in Visual Force for capturing various customer enquiries and Implemented logic for migrating cases to different queues based on the type of customer enquiry.
• Customized page layouts for Opportunity, Contacts, and Accounts depending upon user roles, and groups.
• Used Data Loader for insert, update, and bulk import or export of data from Salesforce.com objects. Used it to read, extract, and load data from comma separated values (CSV) files.

Confidential, Feb 2009 – May 2010
Client: Confidential,Minneapolis
Role: Salesforce Administrator/Developer

Responsibilities:

• Worked on various salesforce.com standard objects like Accounts, Contacts, Cases, Reports and Dashboards.
• Designed, and deployed the Custom objects, Custom tabs, Entity-Relationship data model, validation rules, Workflow Rules, Auto-Response Rules, Page layouts, Components, Visual Force Pages to suit to the needs of the application.
• Defined lookup and master-detail relationships on the objects and created junction objects to establish connectivity among objects.
• Developed and configured various Reports and Report Folders for different user profiles based on the need in the organization.
• Customized page layouts for custom objects depending upon user roles, and groups.
• Implemented the requirements on Salesforce.com platform and Force.com IDE Plug-in using Eclipse.
• Implemented web based case management automation – Web to Case (on Case Object) to track and solve customer’s issues.
• Involved in data mapping and migration of data from legacy systems to SalesForce.com Objects and fields.
• Used Data Loader for insert, update, and bulk import or export of data from Salesforce.com objects. Used it to read, extract, and load data from comma separated values (CSV) files.

Confidential, Nov 2006 - Jan 2009
Client: Confidential,Hyderabad, India
Role: SharePoint Developer/Admin

Confidential, is Ameriprise Knowledge Management Portal is enterprise level document/wiki portal serving more than 10,000 employees of Ameriprise Financials. The site has various sites for each business group and Corporate Function. It includes policy documents, templates and other corporate information.

Responsibilities:

• Responsible for Administration, enhancements, maintenance and production support of Enterprise SharePoint Portal.
• Transformed the application to a utility model and setup processes for Level 1 and Level 2 tasks.
• Responsible for Incident, Change and Release management processes in dev, test, stage and Production environments.
• Built Custom Web Parts, Workflows and BDC for the external systems using VB.NET
• Responsible for Task Tracking, Reporting, Risk analysis, Metrics Analysis, Estimation.
• Involved in the design and implementation of the various upgrades/fixes for the environment
• Migrated SharePoint 2003 to SharePoint 2007 using AvePoint tool.
• Managed Users, Permissions and Content on the portal.
• Redesigned UI in some sites to reflect the Business Group Branding.

Confidential, May 2005 - Oct 2006
Client: Confidential,Hyderabad, India
Role: Developer

Scope of this Project includes enhancements and maintenance of Ameriprise Public Site. Scope includes monthly Releases, Content Publishing, troubleshooting various environment/code issues.

Responsibilities:

• Gathering requirements from the Onsite client for the business enhancements introduced into the site.
• Preparing a User Requirements Document based on requirements as provided by Customer.
• Designing and implementing the monthly work requests using Classic ASP.NET, VB.NET, HTML, CSS
• Involved in Unit testing and Integration testing.
• Participated in Deployments and Troubleshooting the Production Issues.
• Maintaining Dev and QA environments.
• Worked as SCM coordinator for the Portfolio and involved in the SQAG activities.
• Participated in CMMi, ISO and monthly audits.

Confidential, Apr 2004 - Apr 2005
Client: Confidential,Hyderabad, India
Role: Developer

Scope of this Project includes enhancements and maintenance of American Express Financial Advisory Group websites (AEFA). Scope includes monthly Releases, Content Publishing, troubleshooting various environment/code issues.

Responsibilities:

• Website Development and enhancements using ASP.NET, VB.NET, HTML, CSS
• Content publishing using Proprietary Amex tool.
• Unit Testing

Confidential,Hyderabad, India Jan 2002 - Mar 2004
Role: Trainer/Intern

• C developer for RSA based encryption software product
• Worked as Trainer for the undergrads
• Assisted and guided undergrads in thesis projects.