SUMMARY

• Around 7 years of experience in User centric Design and Human factors.
• Exposure to various software development lifecycle models working in various domains viz. desktop & Web - based Applications, e-commerce, e-Learning, Banking, Networking, and Telecom.
• Designated for dynamic user-centered GUIs on web, desktop, mobile applications and devices.
• Expertise in building user interface design and Rich Internet applications (RIA) projects for large
• Enterprise Product Suites, RIA’s, B2B & B2C solutions working in traditional waterfall and rapid paced environments including like Agile.
• Recognized as an innovator, problem-solver, and advocate for the user.
• Passionate about creating visually compelling user interfaces based on user-centered design principles and best practices, created through an iterative process from concept and wireframe to pixel and code.
• Ability to understand and relate product technology, strategy and direction with business needs. Business requirements gathering and User Research.
• Developed qualitative and quantitative tools and methodologies for data collection, evaluation, and reporting of usability issues to design and strategy stakeholders.
• Reiterated several concepts on basis of HCI for maximum User centric design.
• Worked at strategic as well as tactical level in information architecture, user profiling, use cases, task and needs analysis.
• Strong understanding of UI/UX Design principles and aesthetics.
• Well versed with various UI style guides, Interactive Presentations.
• Experience of working HTML prototypes and UI deliverables, such as wireframes, story boarding, flowcharts, screen mock-ups, Users task flows, screen designs, typography principles and interface design specifications.
• Creating UI elements using Adobe Fireworks, Microsoft Visio, Adobe Photoshop, Illustrator,
• Flash, Dreamweaver, HTML, XHTML, CSS and Microsoft Word.
• Proficiency in prototyping using design and execution tools viz. Photoshop, Flash,
• Dreamweaver, HTML, CSS and Java Script.
• Quick learner and a proactive individual with excellent communication and strong analytical skills.

TECHNICAL SKILLS

User Research: User profiles, Usability Scenarios, Personas, Contextual Enquiries, Interviews and Focus Groups.

Interaction Design: Story Boarding, Paper prototypes, Wire Frames, Information Architecture, User Flows, Style Guides, Mockups and Prototyping.

Usability Analysis: Card Sorting, Heuristic Evaluation, Cognitive Walkthroughs, Usability Testing.

Software Tools: Adobe Photoshop, Adobe Illustrator, Adobe In design, Adobe PageMaker, Adobe Dream Weaver, Adobe Fireworks, Quark Express, Microsoft Visio, Omnigraffle, Axure, MS Office, HTML CSS and JavaScript.

Internet: Firefox, Chrome, Safari, Internet Explorer, Opera.

Platforms: Proficient in both MAC & PC platforms- Windows 2000/NT/XP, Mac OS X.

PROFESSIONAL EXPERIENCE

Confidential - Indianapolis, IN

UX Designer

Responsibilities:

• Senior UI designer, leading the innovation and design for project Magellan.
• Working with adobe Photoshop, illustrator and other similar design suite of products.
• Creating artifacts, reusable user interface components and other supporting documentation and material to be utilized in the project.
• Leading other visual / graphic designers in the team.
• Working directly with business users / analysts / development and quality teams to design and deliver user interface, visual / graphic design that are simple, intuitive and user friendly.
• Designing mockups, graphics, product visuals, story boarding, interactive screens, html templates, behavioral documentation for internal review and ui design collaboration.
• Developing and maintaining the process and information flow of the system.
• Assess testing and usability review of new graphic designs and evaluate competitor’s designs.
• Marinating design, behavioral consistency and maintaining cross-browser consistency of applications and websites.
• Coordinating with the user experience design team and development team for a timely delivery.

Environment: Adobe Suite CS6 and Microsoft products

Confidential - Dallas, TX

UX Designer

Responsibilities:

• Responsible for enhancement of look and feel of the print and web projects with graphics and visual elements to make it more visually appealing and communicative.
• Designing and developing of user interfaces for various web applications
• Responsible for creating logos, flash presentations, illustrations, graphics and dealing with the structure and layout of images and text in a pleasing format for web and print
• Producing flash presentations, layouts, sketches, storyboards and roughs to communicate ideas
• Confer with creative, Confidential, copywriting and production department heads to discuss client requirements and present concepts to coordinate creative activities
• Craft a range of ads and collateral using appropriate typography, images and page layout.
• Presenting final layouts to creative director and project manager for approval.
• Ensure that projects conformed to design and schedule requirements.

Environment: Adobe Suite cs6 and Microsoft products

Confidential, Houston, TX

UX Designer

Responsibilities:

• Responsible to understand the business goals, objectives and site functionality.
• Worked in Agile environment.
• Creating Graphics, Icons, UI Components and other Assets for the whole appliction.
• Designed Overall task flow, sitemap for the application.
• Responsible for development of the all visual Design pages.
• Was instrumental in drafting UI specifications and Style guides.
• Managed overall usability engineering efforts, log usability issues and usability metrics.
• Was instrumental in the development of prototypes using HTML.
• Created templates, checklists and guidelines to generalize user interface design techniques across the organizations.

Environment: Adobe Suite cs6 and Microsoft products.

Confidential, Emeyville, CA

UX Designer

Responsibilities:

• Managed overall usability engineering efforts, log usability issues and usability metrics.
• Responsible to understand the business goals, objectives and site functionality.
• Was instrumental in drafting UI specifications and Style guides.
• Creating Graphics, Icons, UI Components and other Assets for the Design Team.
• Designed Museum Kiosks application.
• Responsible for redesign and development of the existing web pages.
• Was instrumental in the development of prototypes using HTML.
• Created templates, checklists and guidelines to generalize user interface design techniques across the organizations.
• Analyze and report on test findings and interface with Developer teams to maintain & implement usability standards and UI style guides.
• Functional Requirement Documents (FRD’s) for Development teams.
• Worked closely with Business, marketing and Development teams to strategize design solutions.
• Produced navigation flows, sitemaps, storyboards and wireframes.
• Worked in Agile environment.

Confidential, Sandiago, CA

User Interface/UX Designer

Environment: Adobe Photoshop, Adobe Illustrator, Axure, Adobe Image ready, PowerPoint, Microsoft Word, Microsoft Visio, HTML,CSS and Java Script.

Responsibilities:

• Worked on multiple projects under tight time constraints.
• Worked closely with different business units & users to discuss and generate new functionality.
• Designed HTML prototypes and UI deliverables, navigation flows, storyboards, interaction models, user task flows, and screen designs.
• Creating Graphics, Icons, UI Components and other Assets for the Design Team.
• Design templates, user interface buttons, navigation menus, Create Icons,
• Working with Adobe Photoshop, Adobe Flash, Adobe Illustrator and other similar design suites.
• Worked closely with product management teams to strategize design solutions. Collected use cases and requirements from various stakeholders.
• Devised optimal Human Computer Interactions by minimizing dialogue and reducing ambiguity in various project screens.
• Determined when a usability evaluation was needed: led planning, preparation, and follow up, so that each design iteration was evaluated effectively and at the correct time.
• Was instrumental in the development of Hi-fidelity prototypes using Adobe Photoshop, HTML, CSS, Java scripting, XML and Dreamweaver Involved in strategic planning, marketing and cross cultural integration.
• Designed the GUI of enterprise application and implemented changes to specification for developers and programmers
• Created multiple UI skins for new software, each targeting different demographics.
• Hands on developing mock-ups & prototypes using various design execution tools like Photoshop, Image ready, flash, Dreamweaver, HTML and Action scripting.

Environment: Adobe Photoshop, Adobe Illustrator, Adobe Imageready, PowerPoint, Microsoft Word, Microsoft Visio and Omnigraffle.

Confidential

Senior User Interface Designer

Responsibilities:

• Was involved in web based projects from conceptualization to final execution.
• Worked with a smart team where I got lot of exposure in print, web & interactive media.
• Responsible to enhance look and feel of the print and web projects with graphics and visual elements to make it more visually appealing and communicative.
• Designing and developing of user interfaces for various web applications
• Responsible for creating logos, flash presentations, illustrations, graphics and dealing with the structure and layout of images and text in a pleasing format for web and print
• Producing flash presentations, layouts, sketches, storyboards and roughs to communicate ideas
• Confer with creative, Confidential, copywriting and production department heads to discuss client requirements and present concepts to coordinate creative activities
• Craft a range of ads and collateral using appropriate typography, images and page layout.
• Presenting final layouts to creative director and project manager for approval.
• Ensure that projects conformed to design and schedule requirements.
• Hands on developing mock-ups & prototypes using various design execution tools like Photoshop, Imageready, flash, Dreamweaver, HTML and Action scripting.

Confidential

Visual Designer

Responsibilities:

• Responsible for creating logos, flash presentations, illustrations, graphics and dealing with the structure and layout of images and text in a pleasing format for web and Print
• Responsible for branding the top adoption related web sites with associated logos, collateral, trade show displays, print ads, packaging designs, and promotional pieces.
• Accountable for achieving statistically successful and competitive web advertising campaigns. Selected Accomplishments.
• Present final layouts to creative director and project manager for approval.
• Managed product demos and presentations from concept and design to implementation
• Ensure that projects conformed to design and schedule requirements.
• Create mock-ups of creative material.