Vp, Info. Technology | Sales And Marketing Resume
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New York, NY
SUMMARY:
- Managed large IT organization with over 300+ resources, transformed the IT operating model, rebuilt the application, engineering and infrastructure operation team, developed and executed a 3 year IT transformation strategy and roadmap with joint partnership from business executive leaders
- Generated and successfully delivered many multi - millions dollar of consulting and innovative technology revenue and engagements for IBM Healthcare Consulting Services
- Product and business owner of Salesforce implementation and consumer 360 view, leveraged data analytics and providers relationship, led the customer acquisition and retention over 130%
- Organization Transformation & Team Building
- Outsourcing | managed services
- Complex Program and Project Management
- Information Analytics
- Business Process Reengineering
- Business and IT Strategy
- P&L Management
- Enterprise Architecture
- Cloud | Digital Transformation
- Agile Development & System Integration
- Salesforce
- Payer and Clinical Systems
PROFESSIONAL EXPERIENCE:
Confidential, New York, NY
VP, Info. Technology | Sales and Marketing
Responsibilities:
- Led the IT delivery and the improvement of project delivery and prioritization process for the enterprise capital projects (annual spend $80M-$120M).
- Oversight for the application & infrastructure operation department. Directed 300 resources and all major enterprise capital projects delivery for IT.
- Re-organized and rebuild the IT application & engineering department, aligned skillset, resources and measurements with end to end business process, transformed overall IT operating model.
- Led the implementation of new technology innovations program by leveraging mobile, social, cloud, and data analytics capabilities and agile methodology.
- Established IT relationship management organization interfacing with business functional leaders, responsible for defining project and enhancement work roadmap and prioritization. Partnered with business to create multi-year business capabilities needs and joint metrics for measurement.
- Developed information technology strategy and roadmap for the overall IT division and its alignment with enterprise business strategy.
- Served as the main IT executive interface to the business executive leadership.
- Identified areas that represented commodity vs core vs differentiating, developed and executed cost effective IT global sourcing model.
- Product owner of Salesforce implementation. Led and drove Sales cloud and marketing cloud implementation through use of Agile methodology for the sales and marketing team across large group, small group, individual and Medicare sales.
- Most recently was asked by executive management to take the leadership of the Individual Sales and Marketing department to conduct the following:
- Established data analytics of customer segmentation, member cohort engagement analysis, campaign results, heat map analysis, retail locations performance, and provider network performance alignment.
- Developed customer 360 view to enable the tailoring of member experience, the identification of target prospects, the optimization and retargeting of marketing campaigns, the deployment of digital solutions, the outreach of members in need of health risk assessment, and closing quality gaps and upcoming renewals.
Confidential, New York, NY
System Integration Practice Leader/Consulting Partner
Responsibilities:
- Developed Member 360 solution offerings targeted for major healthcare insurance companies
- Solution offering provides the capability to allow payer to 1) track their consumers (Current and prospective) from cradle to grave regardless plan changes, 2) integration of other channel data such as web, mobile, social, EMR, marketing demographic data, and 3) develop actionable based analytics to enable business leadership make intelligence business decisions and customer operations to improve customer experience at every touch point. (Example, product cross sell, change out of network provider utilization to par, care gap alert, retention target).
- Drove the solution offering by leading pre-sales activities, pursue target clients, conduct client presentations, perform contract negotiations, develop engagement start-up activities, and manage client executive relationships.
- Oversaw and managed the delivery practice to successfully deliver all the client engagements.
- Developed the core administration platform transformation solution including IT and Business Process Managed Service offering for major healthcare insurance companies, PBMs and provider organizations.
- End to end solution included: initial assessment with client business and IT leadership to identify major challenges, future product and company directions, total cost of ownership of the operational and technology platform, business process re-engineering opportunities to develop a multi-year transformation strategy and its business case and roadmap
- Solution evaluation: Partner with multiple system vendors, IBM research and legacy transformation practice using Service Oriented Architecture (SOA) practice, telemedicine, and digital solutions to assess client’s business capability needs and the ability to integrate and modernize, identify optimal solution based on client’s situation
- Multi-year program delivery: Including establish program office and governance structure of the multi-year program, organization change management process, business process re-engineering and requirements, solution design and configuration, system integration and testing, and post production optimization and ROI benefits capturing.
- Drove the solution offering by leading pre-sales activities, pursue target clients, conduct client presentations, perform contract negotiations, develop engagement start-up activities, manage client executive relationships, and oversee practice delivery for many multimillion large programs.
Confidential
Chief Technology Officer
Responsibilities:
- Served as the acting chief technology officer (CTO) for Confidential and defined overall e-business strategy and technology directions to meet company’s business plan and objectives
- Reported to SVP of operation, led all the technical sales effort and closed multi-million dollar portal product contracts other health plans for Empire
- Designed & implemented software development process & methodology using best practices of Rational Unified Process (RUP) and Agile (eXtreme Programming)
- Defined and provided thought leadership on Enterprise Application Framework using Object Oriented Design (OO) to increase reuse and reduce development time and cost. Significant development cost savings and time to market performance improved year over year.
Confidential
Technology Principal
Responsibilities:
- Implemented Rational Unified Process and Use case driven design approach as part of the delivery methodology
- Led solution and selling of the technical component of the deal, won many eBusiness start up market place design and launch work