Digital Marketing Manager Resume
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OBJECTIVE
- To Secure a position wif a company dat will offer the opportunity for upward mobility.
PROFESSIONAL EXPERIENCE
Confidential
Digital Marketing Manager
Responsibilities:
- Lead web developers, designers, analysts and other digital specialists to create dynamic marketing strategies.
- Manages commercial web strategy including B2B and B2C transactional websites.
- Supports partners digital efforts wif a center - led approach.
- Researches and recommends key digital technologies and manages their implementation through internal and external resources.
- Measures and reports performance of all marketing campaigns, and assess performance against goals and KPIs.
- Leverages investment in social media and other online digital content development.
- Identifies trends in digital marketing and recommends strategies to keep pace.
- Recommends appropriate staffing to support enterprise level digital marketing efforts.
- Supports the needs of the companies channels and business units through campaign development, execution, optimization and reporting.
- Provides professional leadership and perspective for the companies marketing department.
- Helps companies develop analytical skills to keep pace wif current trends and best practices.
- Deep experience wif marketing automation and integration wif CRM platforms.
- Ability to migrate web technologies and can manage multiple, concurrent projects at the same time.
- Proficient in UX design and execution.
- Experienced in running TEMPeffective email marketing campaigns using CRM.
- Proficient in designing “call to action” marketing.
- Completing understanding in the 4 phases of digital marketing (Awareness, Engagement, Conversion, Loyalty) marketing.
Confidential
Business Strategic Partner
Responsibilities:
- Extensively networked and cross sold to develop robust funnel.
- Represented the company at trade shows, networking and marketing events.
- Increased marketing accounts for the company on a local and national level.
- Worked wifin a group to develop unique marketing strategies for the client.
- Deep understanding of using CRM and shopper marketing to increase sales reputation for a diverse commercial audience.
- Proficient in Google, Yahoo, and Bing analytics and reporting.
- Excelled in driving revenue to websites using interactive marketing.
- Managed the build and execution phases, and ongoing management, of marketing programs to achieve brand health KPI’s dat delivered business volume.
Confidential
Corporate Accounts Manager
Responsibilities:
- Selected to represent local market for the Apple Business Marketing Excellence Partnership Program.
- Lead the area in mobile marketing for the area and surrounding partners.
- Quoted over 30 million in mobile marketing revenue while employed.
- Interfaced wif C level executives, marketing managers, operation and internet managers.
- Consulted in marketing, strategy and sales meetings to create winning campaigns.
- Team leader for new hires and training.
- Proficient in SaaS, MaaS, and MDM Solutions (Mobile Security) and marketing.
Confidential
Major Accounts Manager
Responsibilities:
- Successfully negotiated and succeeded in marketing contracts to new and existing clients.
- Responsible for production for the branch to national corporations, which leads to financial soundness for the company.
- Developed over $5,400,000 in marketing proposals for new business.
- Working as a mentor to new account executives.
- Represents company at corporate functions and marketing events.