SUMMARY:

• User Experience/User Interface/Information Architecture/Visual Design. Interactive Art Direction, Print/Web Design and Development. Designed across multiple devices: websites, web apps, desktop, and mobile applications. Created fluid eCommerce web sites/web apps and interfaces based on best principles of design usability—from original concept to final implementation.
• Collaborated with diverse business teams (editorial, project management, development, SEO, marketing, etc.) at all levels to create user experiences that meet both end - user and business goals.
• Ability to manage multiple projects simultaneously and to keep abreast of innovative design trends and technologies. Strong time management, organizational, communication and interpersonal skills.

TECHNICAL SKILLS:

Computer skills: Adobe CS3 - CC Photoshop, Flash, ActionScript, Illustrator, InDesign, After Effects, Dreamweaver, Fireworks, Axure RP7, OmniGraffle, QuarkXPress, HTML4.01/XHTML1.0/CSS2. Confluence/Jira, Blue Martini CMS integration. Familiarity with HTML5/JavaScript and CSS3. Responsive design for mobile devices.

PROFESSIONAL EXPERIENCE:

Confidential, New York NY

SENIOR UX DESIGNER

Responsibilities:

• Responsive Design for mobile devices
• UX delivery of outstanding multi - channel solutions across a variety of complex products for global retail online banking
• Working within an Agile environment; daily in-depth communication with scrum team business analysts, developers, product owners and SME stakeholders
• Ensuring quality and consistency of UX/UI deliverables. Hands-on experience in design methods, contextual studies, personas, scenarios, complex wireframes and interactive high-fidelity prototypes
• Preparing and conducting user validation and/or usability testing sessions and other forms of qualitative and quantitative customer research
• Experience with working with offshore development teams

Confidential, Tarrytown NY

Senior UX/UI Designer/Software Engineer

Responsibilities:

• Identify, document and champion usability requirements, based on best practices of Human Factors Engineering
• Analyze user goals and workflows
• Prototype and evaluate early software user interface designs
• Provide guidance on user interface standards and guidelines
• Perform exploratory, formative and summative usability testing
• Drive customer feedback into designs, and conduct usability tests
• Adhere to regulatory standards

Confidential, New York NY

Freelance consultant

Responsibilities:

• Senior UX/UI/IA Designer/interactive art director.
• Designed for desktop, tablets, and mobile applications.
• Conducted research, and created user workflows, storyboards, sitemaps, Information architecture, mockups, wireframes, and style guides, using Photoshop, Confidential and inDesign.

Confidential, New York

Senior UX/UI Designer

Responsibilities:

• Collaborated and worked with product owners, marketing and development teams and business stakeholders to define the user experience, and to analyze and observe usability studies.
• Conducted research, and created user workflows, storyboards, site maps, information architecture, mockups, wireframes, and style guide, using Photoshop, Confidential and in Design.
• Employed best user - centered design methods, a critical eye for clean visuals, and expert typography, layout, and color principles.
• Consulting as an Interactive Art Director/Web and Print Designer. Clients include: Confidential, Confidential, Confidential & Confidential, and others.

Confidential, Maywood, NJ

SENIOR WEB DESIGNER/DESIGN MANAGER

Responsibilities:

• Designed and managed 12 international eCommerce web sites, based on web usability standards, marketing strategic points, SEO driven content, and best web design practices. Built and coordinated email campaigns, landing pages, Flash banners, and all digital creative needs for blogs and social media efforts, to improve the selling and marketing cycles, enhance customer experience, generate new conversion rates, and ultimately, grow the company’s revenue. Managed front-and-back end developers and web designers.

Confidential, Springfield NJ

INTERACTIVE ART DIRECTOR/SENIOR WEB DESIGNER

Responsibilities:

• RETAIL/ eCOMMERCE. Web design for major retail electronics eCommerce firm, email campaigns, and website material. Defined visual languages in the form of design, framework, eCommerce concepts and shopping tools. Created user experiences in the form of smart design solutions and new user interactions, to generate web traffic, and increase revenue.

Confidential, Tarrytown NY

CO-FOUNDER and CREATIVE DIRECTOR

Responsibilities:

• Managed winning multimedia design company specializing in web design and development, multimedia Flash presentations, marketing and branding, print advertising and promotional.

Confidential, White Plains NY

ART DIRECTOR

Responsibilities:

• Created new Art Department within financial consulting firm, helped save large amounts of money and raised the quality of company’s branding and marketing. Clients: Confidential, Confidential, Confidential, Confidential .

Confidential, New York NY

ART DIRECTOR

Responsibilities:

• Designed promotional/collateral package for the successful launching of Business Week Online. Initiated concept, designed and produced the magazine’s international media kit. Improved communication with different departments within the company — print buyers and editorial staff. Employed, managed outside design studios, service bureaus/vendors, art directed staff and freelance designers, photographers, illustrators.

Confidential, Port Washington NY

GRAPHIC DESIGNER/ARTIST

Responsibilities:

• Designed, produced direct marketing collateral/promotional magazine material.

Confidential, New York NY

GRAPHIC DESIGNER

Responsibilities:

• Designed, produced direct marketing, promotional and print advertising campaigns, and corporate brochures