User Experience Architect Resume
Denver, CO
SUMMARY:
- Talented user experience professional with the proven know - how to combine creative and usability viewpoints resulting in world-class web and mobile applications.
- A proven history of creating cutting edge interface designs for websites and mobile applications.
- Expert in providing compelling user experiences to improve brand loyalty, customer retention and visit-to-order ratios.
- Full understanding of Agile / UX project life cycle from definition to test and release.
- 15 years of successfully optimizing user engagement for: Confidential
TECHNICAL SKILLS:
Technology and Tools: Axure Balsamiq ProtoShare Optimizely ClickTale UserZoom Morae UITests Microsoft Visio Visual Science Omniture Google Analytics Google Website Optimizer Google Webmaster Tools Google Tag Manager Google AdWords / AdSense Microsoft adCenter Yahoo Search Marketing AdobeFireworks AdobeFlash AdobeDreamweaver AdobePhotoshop AdobeInDesign AdobeIllustrator AdobePremiere Pro QuarkExpress Microsoft Office
PROFESSIONAL EXPERIENCE:
Confidential, Denver CO
User Experience Architect
Responsibilities:
- Established relationships with the leading design organizations across the Rock Mountain and mid-West
- Help the agency grow business through adoption of UX approach for eRetail projects to
- Support the drive for eRetail marketing for high-profile eCommerce projects
- Work with Integer’s clients to help them understand how UX design can help transform their business
- Introduce the appropriate research to solve the identified eRetail content need
Confidential, Tempe AZ
User Experience Architect
Responsibilities:
- First Confidential enterprise-wide brand and product UX strategist / architect
- Developed 5 year strategic business plan for cross-channel user experiences across brands
- Provided heuristic evaluations of existing and proposed environments, applications, online products
- Led UX interaction with web marketing, sales, and production teams
- Spearheaded analytics deployment for SiteCore, Adobe and Google search products, translating results into actionable data
- Designed for mobile, location and 3rd party services to make meaningful product experiences
Confidential, Phoenix AZ
User Experience Architect
Responsibilities:
- Interaction Design: eCommerce Web and mobile solutions
- IxD Deliverables: Site maps, annotated wireframes, user flows, visual design comps, style guides
- Prototyping: Produced low fidelity paper and high fidelity, functional and semi-functional
- UI / UX Design: Website, web apps, mobile apps and intranet solutions
Confidential, Tucson AZ
EMarketing Manager
Responsibilities:
- Directly responsible for growing Online and Sales revenue from $220M to over $30M
- Site catapulted visit-to-lead and visit-to-order ratios, while shrinking shopping cart abandonment rate by 21%
- Led UX design on ground-breaking mobile application that redefined the K-6 online market landscape.
- Delivered interactive student / teacher / parent app that helped capture the #1 market position
Confidential, Gilbert AZ
Director of Interactive Marketing
Responsibilities:
- Pioneered A/B split testing, facilitating response-rate gains of 25% on banner ads and landing pages
- Injected UX design into major eRetailers web properties with customer acquisition increases of 12.8%
- Researched and launched nonprofit sites UX improvements for $1.2M increased online donations
- Designed high-impact sites with strong emotional appeal to maximize user engagement
Confidential, Tempe AZ
UI Design, User Experience, Online Marketing
Responsibilities:
- Designed, developed, and launched websites and mobile applications
- Created estimates and project plans related for UX design efforts on time on budget delivery rate of 99%
- Decreased page abandonment rates by 18%
- Improved client revenues by an average of 10% for a variety of mobile applications
Confidential, Phoenix AZ
UI Design, UxD, Online Marketing
Responsibilities:
- Increased admissions by 18% upon successful redesign of Phoenix.edu
- Pioneered the usage of split testing driving response-rate 25% gains of affiliate banner ads and landing pages
- Created interactive prototypes, conducted card sort and usability testing
- Identified design patterns and produced corporate style guides
- Used Google Website Optimizer, Google Analytics, Optimizely and ClickTale