SUMMARY:

• A passionate User Experience Designer with proven know - how to combine creative and usability viewpoints resulting in world-class web, mobile applications and wearable's.
• A proven history of creating cutting edge interface designs and information architectures for websites and mobile applications through a user-centered design process by constructing screen flows, prototypes and wireframes.
• Proficient in designing rich web applications, and mobile apps.
• Expertise in creating design strategy, conducting user research & interviews, crafting persona & user profiles, and creating information architecture, interaction design, wireframes & visual design.
• Strong visual design skills. Proficient in data visualization, banner design.
• Extensive experience in usability testing and providing design recommendations and usability best practices.
• Worked on augmented reality platform, enterprise platform applications, insurance, healthcare, media and entertainment, travel & tourism, hotel management system, finance and e-commerce applications on multiple platforms like desktop, tablet and mobile.
• Well versed in Prototyping and Wireframing using Axure RP, Balsamiq, Visio, Mockingbird, Adobe experience Designer(Xd)
• Experience working with Adobe creative cloud (CC) tools like Adobe Photoshop, Dreamweaver, illustrator, InDesign, Photoshop.
• Experience working with Adobe Experience Manager (AEM), CRXDE lite, developed components for web applications and mobile applications.
• Experience developing User Profiles, User Persona’s and Use-Case Scenarios, Storyboarding, Use Cases, User flows, Sitemaps, Dairy studies
• Experience in Conducting UX research on Mobile, Web platform and applications, Well Versed in User experience research Techniques, Research methods in Human Factors Engineering.
• Experience in data collection methods like Ethnographic, observational etc.
• Extensive experience in web design and development with a strong background working in HTML5, CSS3, JavaScript, Flash, Illustrator, Photoshop, JavaScript, Bootstrap, jQuery, AJAX, JSON.
• Hands on experience in statistical analysis using MATLAB, SPSS, Statistica, R programming and JMP
• In depth knowledge UX, UI design & development
• Experience working in Agile Development (SCRUM), STAR, Waterfall, Spiral Environments
• Experience in Usability Testing Methodologies like Think-aloud protocol, Cognitive walkthrough, Moderated & unmoderated testing.
• Experience with Error analysis techniques like Root-cause Analysis, SHERPA Analysis, Task Analysis, GOMS, SWOT Analysis etc.
• Experience working in Human Computer interaction, Usability engineering fields
• Extensive knowledge of current Web Standards W3C, hand-coding of HTML5,XHTML,DHTML, XML parsing and CSS3, CSS based HTML Table less web layouts, JQuery, JavaScript, UI design, Print design, e-commerce templates, Online advertising, web analytics, social media, SEO, Image optimization, 508 compliance.

TECHNICAL SKILLS:

UX Design: Wireframing, Prototyping, Information architecture, User-Centered Designing, Cognitive modeling, Hierarchical task analysis, GOMS, concept mapping, Card sort techniques, process charting techniques, Usability testing, Story boarding, persona building, use case building, use case scenario building, Conceptual model, conceptual evaluation, Web design, Human factors engineering, Information architecture (IA), Interaction design (IxD), Usability testing

UX Research: CITI Certification, Attitudinal, Behavioral, Quantitative, Qualitative, Research Methods in Human Factors Engineering, User Experience research methodologies, Statistical Analysis, Error Analysis Techniques

Usability Testing Methodologies: Think-aloud Protocol, Cognitive Walkthrough, A/B Testing, Moderated and Unmoderated Usability Testing, Usability Benchmark testing, Focus groups, Ethnographic field studies, Interviews, Surveys, Eye tracking, Card- Sorting Techniques

UI Technologies: HTML, CSS, Javascript, Bootstrap

Statistical Analysis: MATLAB, SPSS, Statistica, R programming and JMP tool

Languages: R, R-studio, HTML, CSS

Prototyping and WireframingTools: Axure RP, Balsamiq, VISIO, InDesign, Illustrator, Dreamweaver, Mockingbird, Proto.io, Just in Mind, Adobe CC

Methodologies: Agile, Scrum, Waterfall, STAR, Spiral

PROFESSIONAL EXPERIENCE:

Confidential, San Francisco, CA

Sr. UX Designer

Responsibilities:

• Involved in designing the front end applications using web technologies like HTML/HTML 5, XHTML, and CSS/CSS3. Built mobile-first, responsive websites using HTML5, CSS3, JavaScript and Bootstrap
• Built Web pages that are more user-interactive using jQuery plugins, AJAX.
• Involved in writing application level code to interact with APIs, Web Services using AJAX, JSON.
• Worked with Cross-Browser Compatible issues.
• Implemented JS/CSS combine and minify, Sprite generator, and resource aggregator to improve application performance.
• Web page optimization of navigation, load times using Font-Awesome, CSS-Sprites, W3C Standard and cross-platform/browser compliance.
• Build SPA with AngularJs-2 component based architecture with Type Script NodeJs and PrimeNG
• Created Templates, Web Interfaces, Layouts, and Flow of Future Pages with Responsive Web Design.
• Wrote application level code to perform client side validation using jQuery and JavaScript.
• Wrote jQuery function while implementing various UI Screens across the whole web application (both consumer facing as well as internal application).
• Heavy use of knockout view models for separation of UI, data, and logic concerns.
• Technical expertise in working with HTML5, JavaScript, jQuery, AJAX and CSS projects and successfully finished projects in mobile platforms and Responsive Web Design (RWD) projects.
• Designed RESTful XML web service for handling AJAX requests.
• Developed a hierarchy of controllers, with generic interfaces, and default implementations, exposed as RESTful Web services, with Chart Specific parameters passed as query string.
• Used various libraries of JavaScript like jQuery, Angular.js.
• Interacted with java controllers (jQuery, Ajax, and JSON to write/read data from back end systems).
• Utilized current and upcoming industry trends and practices to create SiteWise and SDL-Tridion CMS websites.
• Developed and implemented an in-app message feature with Angular, Node, Express, Mongo DB
• Used SVN for version control and JIRA for defect tracking.

Environment: HTML/HTML5, CSS/CSS3, SASS, JavaScript, AngularJS-2,TypeScript, ECMAScript-6,SDL-Tridion, jQuery, jQuery -Mobile, Bootstrap, AJAX, Adobe Photoshop, Illustrator, Sublime-text, VS-Code, Bing Maps, JSFiddle, Plunker, JSON, Visual Studio, Dreamweaver CC. Prototyping and Wire framing using Axure RP, Balsamiq, Paper Prototypes. User-centered Designing, AGILE (SCRUM) Environment, Usability testing - Think aloud protocol, Cognitive walkthrough.

UX Designer

Responsibilities:

• Built Web pages that are more user-interactive using HTML5, CSS3, AJAX and JavaScript.
• Participated in development of a well responsive single page application using ReactJS framework and JavaScript in conjunction with HTML5, CSS3 standards, with front end UI team.
• Involved in the development of presentation layer and GUI framework using Angular JS and HTML.
• Used CSS pre-processors (LESS and SASS)
• Developed Search engine using JSP, presented the XML data in the web pages using JavaScript and jQuery.
• Used jQuery to traverse through a DOM tree and manipulated the nodes in the tree. Implemented the Drag and Drop functionality using jQuery framework.
• Used ReactJS to create views to hook up models to the DOM and synchronize data with server as a Single Page Application (SPA).
• Used jQuery plugins for Drag-and-Drop, Widgets, Menus, User Interface and Forms.
• I have successfully developed internal applications on iOS, Android (Phonegap) and developed, using many Adobe Phonegap plugins
• Used Backbone.js for Fetching Data from the Server by giving URL to get JSON data for model and to populate model from the server.
• Debug the application using Firebug to traverse the documents and manipulated the Nodes using DOM and DOM Functions. Worked on Backbone.js to create Models to represent data.
• Involved in writing and modifying procedures, Queries, views and triggers and calling them from JavaScript.
• Responsible for design and implementation of the family of web applications and web services that make up the Capitol Corp line.
• Web page optimization of navigation, load times using Font-Awesome CSS-Sprites - W3C cross-platform and browser compliance.
• Includes multiple GUI web applications as well as a RESTful web service API that publicly exposes the underlying operations.
• Developed single-page using AngularJS, JavaScript for reusable web components.
• Involved in Writing jQuery based Ajax Requests using jQuery, get(URL, data, callback, type) or jQuery, Ajax(options) and jQuery, post(URL, data, callback, type .
• Used jQuery Events to manipulate the elements depends on the user interactions (ex: .ready (), hover (), bind (), click (), key press ()).
• Used jQuery to traverse through a DOM tree and manipulated the nodes in the tree.
• Implemented the Drag and Drop functionality using jQuery framework.
• Used jQuery plugins for Drag-and-Drop, Widgets, Menus, User Interface and Forms.
• Developed Date Time Picker using Object Oriented Java Script extensively .

Environment: JavaScript, HTML5, CSS3, SASS/LESS, XML, Backbone.js, Phonegap, ReactJS, Ajax, Bootstrap, Kendo UI, Telerik UI, jQuery, jQuery Tables, Angular JS . Prototyping and Wireframing using Axure RP, Balsamiq, Paper Prototypes, Qualtrix, User-centered Designing, AGILE (SCRUM) Environment, Focus groups, Surveys.

Sr. UI/UX Designer

Responsibilities:

• Conducting business analysis, concept analysis, competitor analysis, focus groups,
• Conducting user interviews, surveys using Structured interview methods and Qualtrix
• Working with card sorting, usability testing and developing design strategy, interaction models, interactive wireframes prototypes, design recommendations and visual design assets
• Developing high-low fidelity prototypes with Axure RP, HTML, CSS, Sketching
• Participating as a key technical and design contributor to an interdisciplinary team.
• Owning the complete user experience of more than 5 projects.
• Creating elegant UX and UI for responsive web, mobile, mobile-web and desktop applications utilizing Axure, Adobe CC, and invision.
• Code web applications utilizing programming languages including PHP, JavaScript, jQuery, SQL and AJAX.
• Developed web application using PHP, Classic ASP and JavaScript, jQuery.
• Used SVN for version control and JIRA for defect tracking.
• Extensively involved in code reviews, mentoring and knowledge sharing of team to ensure the delivery of high quality products.
• Used PL/SQL for writing queries and constructed Oracle packages, stored procedures to execute specific tasks on the database
• Defining information architecture and interaction design for several complex web applications using user flow diagrams, site maps, and interactive wireframes created in Axure RP.
• Ensuring mock-ups met both visual and textual branding standards. Defined and documented website design standards when needed.
• Working with augmented reality platform, enterprise portals, ecommerce applications, hotel management portals.
• Working with the industry domains like entertainment, e-commerce, enterprise, construction, finance, charity, education and social networking.
• Working on HTML prototypes.

Environment: .NET Framework 3.5, MS Visual Studio 2010, WPF, C#, HTML, AJAX, XAML, Windows Server XP, SQL Server 2008 R2, ADO.NET, & Team Foundation Server. Prototyping and Wireframing using Axure RP, Balsamiq, Paper Prototypes. Dreamweaver, illustrator, HTML, CSS. iOS, Windows.

UX Designer

Responsibilities:

• Introducing UX processes on a variety of product lines, educating and collaborating with cross-functional teams on user research methods and design validation through user testing
• Organizing design partner programs to engage with customers and users for research and participatory design sessions, helping to improve customer relationships and building a culture of user centered design
• Defining company guidelines for accessibility compliance
• Assisting product teams in planning and implementing remediation of accessibility issues through manual and automated evaluation, coding and design best practices, and user research
• Understanding business goals and user needs and designing prototypes and wireframes with tools such as Axure RP, paper prototyping to develop web and mobile applications that will accommodate user wants
• Conducting surveys to get feedback on the application prototype and modifying the application/ design of the interface such that the user experience (UX) is enhanced.
• Created several Wireframes, mock up, storyboards, using Axure RP 7, Balsamiq, Adobe creative Suite CS6,
• Responsible for creating Customer journey maps to provide creative solutions and delightful user experiences
• Designed and collaborated to roll out website and Apps using HTML, XML, CSS, and Flash
• Enhanced website performance through Heuristic Evaluation
• Designed various Web forms using HTML, and CSS
• Participated in analyzing requirements and depicted them through use cases and user stories.
• Involved in Web design, UI interface design, graphic design for printed materials and presentations, illustration, logo design
• Developing usability solutions for applications to improve user acceptance and improve user satisfaction
• Working with user-centered designing principles and designing user experience for websites, mobile websites and mobile applications.
• Assisting the Adobe experience manager (AEM) Developers with designing the templates for websites, mobile sites, and applications.
• Working with Information Architecture (IA) and Interaction Designing

Environment: Prototyping and Wireframing using Axure RP, Balsamiq, Paper Prototypes, User-centered Designing, Dreamweaver .

Assistant User experience researcher

Responsibilities:

• Working with stakeholders and performing workflow analysis, developing methods to improvise the work procedures and also to enhance the human performance
• Planning and conducting usability assessment and making design recommendations to stakeholders basing on user feedback
• Assisting in planning and conducting user research including identification of user needs and goals (through interviews, focus groups, and contextual inquiry), as well as task and workflow modeling
• Working with User studies, interface design and usability evaluation for various devices and systems
• Suggesting and Conducting Usability testing Techniques
• Providing recommendations for improving the user experience
• Designing wireframes for human system interactions, thus developing Interaction Design
• Assessing usability requirements across the product life cycle, user profiles and personas
• Design prototypes of websites, mobile applications
• Conducting user experience (UX) research on mobile applications, gadgets for daily use
• Using different user testing techniques like Think aloud protocol, surveys, focus groups, surveys
• Using error analysis techniques like SHERPA, Task analysis
• Conducting ethnographic research
• Developing wireframes and prototypes for Mobile, web applications
• Data collecting and Statistical analysis

Environment: Prototyping and Wireframing using Axure RP, Balsamiq, Paper Prototypes, Task Analysis, JMP, User research, Process charting.

Human Factors Consultant

Responsibilities:

• Collaborating with remote teams or individuals on projects.
• Leading the team in Research, reviewing articles and researching about applications that are currently available in the market and coming up with aspects that are underused, modify and develop existing applications.
• Interviewing users to understand their needs and finding a common ground between user needs and business goals and developing solutions to satisfy user wants
• Conducting surveys to understand users’ needs with tools like Qualtrix, survey monkey
• Using Task Analysis, SHERPA Analysis, SWOT Analysis, Root cause Analysis to identify flaws in the existing design
• Studying customer’s behavior
• Collecting and Analyzing the data
• Participating and conducting Focus Groups
• Creating User Profiles, Use cases, Personas, Use case scenarios
• Creating prototypes and wireframes for websites and mobile applications
• Designing User experience (UX) and User interface (UI) prototype with tools like Axure, Balsamiq
• Working on a variety of user experience projects that included Content strategy
• Developing user stories, user journey maps, Interaction Design
• Conduct & Assist in User studies persona building
• Product design suggestions
• Usability solutions, UX designing
• Working with Information Architecture (IA) to enhance ‘findable’, ‘desirable’, ‘usable’ aspects of User Experience (UX)
• Developing Navigation structure, User interface (UI)

Environment: Prototyping and wireframing using HTML, CSS, Dreamweaver, User studies, Qualtrix, Survey Monkey, Error Analysis Techniques.