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Sesforce Marketing Cloud Developer Resume

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AL

SUMMARY

  • Over 9 years of experience in all phases of Software Development Life Cycle (SDLC) which involves requirement gathering, requirement analysis, design, development, implementation & enhancement of projects in SalesForce.com and Java/J2EE technologies. Having 5+ Years of experience on salesforce.com and 4 years on Java.
  • Object Oriented Analysis/Design/Development/Testing/Implementation and Client/Server Architecture.
  • Experience in SFDC Configurations/Customizations - as Administrator and Developer.
  • Worked on different environment of SFDC such as Sales Cloud, Marketing Cloud and Service Cloud.
  • Expertise in User Interface, Page Layouts, Tabs, Custom fields, Custom objects, Validation Rules, OWD Settings, Sharing Rules, Workflow Rules, Permission Sets, Record Types, Field-Level Dependencies etc.
  • Translating business process into Custom Objects and creating Look-up relationships and Master-detail relationships. Used data migration tools such as Apex Data Loader, Salesforce Import and Export Wizard.
  • Email-to-Case, Web-to-Case, Web-to-Lead, Tracking Field History, Set-up Logging History, Set-up Audit Trail & Data Migration. Exposure in Customer Portal and Self -Service Portal.
  • Administrative tasks such as User management, creating Profiles, Roles and Permission Sets, Workflow, Tasks and Events, Email notification and templates, Approval Processes, Reports and Dashboard.
  • Experience in working with Web services with Callin and Callouts API’s to make integration with external systems like SAP, Oracle, Dell Boomi systems using SOAP API and REST API.
  • Steel brick and Salesforce Integration for automating quoting, contracting and billing process.
  • Oauth, SSO Setup & SAML 2.0 to integrate internal and third party applications and authenticated Web services callouts using Two-Way SSL. Wave Analytics Data set security with JSON Programming.
  • Implementing Apex Classes, Visual Force Pages, Apex Components, Controllers, Triggers, Scheduler, Batch Apex, Analytic Snapshots, Migration Tool, Web Services API and working with Force.com IDE.
  • Good experience in Trigger, Test Methods and writing SOQL and SOSL queries.
  • Experienced with Lightning UI development and migration from SAP to Salesforce.
  • Web technologies like HTML5, XML, CSS, JSP, JavaScript, jQuery, AJAX, AngularJS, Lightning Components, WSDL, REST API, SOAP API, BULK API, Force.com Callouts, Batch and Apex Programs Schedule.
  • Worked on Migration tools Force.com IDE, Eclipse and have knowledge of Changeset migration code and configuration from the Dev sandbox to Production.
  • Responsible for technical coordination including email QA in html, writing SQL query and AmpScript logic and leveraging assets to build and deploy email campaigns.
  • Monitored the campaign post-deployment to validate completion of the campaign automation.
  • Good Understanding on Partner portal (Partner Relationship Management) and implemented Agile Methodologies, i.e. Test Driven Development (TDD) with continuous builds and controlling iterative and incremental projects. Proficiency in programming languages and database such a Java, Java script, HTML, J2EE.

TECHNICAL SKILLS

SFDC Technology: Salesforce CRM, Apex classes, controllers and extensions, Visual Force PageSOQL, SOSL, Apex, Triggers, SOAP API, REST API, Sales Cloud, Service CloudMarketo tool, Administration, ExactTarget

SFDC Tools: Apex Data Loader, Connect Outlook, Force.com IDE (Eclipse)Languages Apex, Java, PHP with My SQL database.

Web: HTML, CSS, JavaScript.

Operating System: Windows XP, Windows Vista, and Window 7

PROFESSIONAL EXPERIENCE

Salesforce Marketing Cloud Developer

Confidential, AL

Responsibilities:

  • Coordinate with IT development teams to build user stories, business requirements, and monitor data quality for data feed processes and Working with Marketing managers and converting their strategy into implementations using Marketing cloudExactTarget.
  • Develop end-to-end solutions for complex nurture campaigns (with potential optimization testing) to deliver personalized customer email communications.
  • Designed personalized email content using HTML and CSS3 in Content Builder.
  • Used Analytics builder to create reports. Created Data Extensions, Data Filters and Filters. Created User Initiated emails. Written Complex SQL queries to meet the business requirements.
  • Created File Locations, File Transfer Activities to upload the data back to FTP server.
  • Provide necessary training on exact target for fulltime employees and troubleshoot if any problems or errors arise.
  • Followed QA process to ensure emails are rendered as insisted across all email clients and screen resolutions.
  • Developed AMPSCRIPT code to implement business requirements by creating Dynamic content.
  • Managing subscriber data, import and segmentation using a combination of Salesforce Marketing Cloud tools and database queriesUsed automation studio for performing actions such as imports, extracts and SQL query activities.
  • Created journeys and implemented marketing campaigns using marketing cloud tools like Journey Builder, Email Studio and Automation Studio.Developed and deployed A/B testing strategies to roll out the control version to be used in the final email campaign.
  • Used AMP scripting to use data from Data Extensions and involved in different email campaigns.
  • Configured FTP accounts and used it for import and File transfer upload and tracking total number of email sends and opens.
  • Running data extracts for each automation campaign and determining the email sends volume per day.

Environment: Salesforce Marketing Cloud, Journey Builder, Automation Studio, HTML, CSS, Data extensions, Amp Script

Salesforce Developer/Administrator

Confidential, AL

Responsibilities:

  • Involved in all phases of (SDLC) including Requirement Gathering, Designing, Programming, Testing and Technical Documentation. Agile methodology to organize tasks between development team with weekly Scrums.
  • Worked closely with Sales Team and Business Analyst and performed detailed analysis of business, technical requirements and designed the solution by customizing various standard objects of SalesForce.com.
  • Created Sales Cloud Force.com sites that reaches the existing functionality to new and external audiences in a secure authenticated way.
  • Designed, developed and deployed Apex Classes, Controller Classes, Visual Force Pages and Apex Triggers for various functional needs in the application.
  • Reports & Dashboards, Validation Rules, Record Types, Workflow Rules & Approval Process for application.
  • Page Layouts to Organize Fields, Custom Links, Related Lists & other Components on Record Pages.
  • Developed Visualforce Pages using Standard Controllers, Custom Controllers, Extension Controllers & Web Services API using JavaScript, HTML and CSS in Visual Force Pages.
  • Used SOQL & SOSL for data manipulation needs of the application using platform database objects.
  • Designed various Web Pages in Visual Force for capturing various customer enquiries and Involved and implemented PartnerCommunity.
  • Used the Sandbox for testing and migrated the code to the Production after testing using Eclipse IDE (Package creation). Facilitated the creation of Test scenarios and validation of Test scripts.
  • Used Developer console's debug Log to Catch Exceptions, debug apex script, Execute Governor Limits and Verified Test Coverage before deployment.
  • Provide Release Management support for processing config and custom code changes.
  • Involved in Unit, Integration, Regression and User acceptance testing of the application.
  • Created Email alerts to let the users know about the record whenever its created or modified.
  • Modified Search layouts as per the requirement and created different types of List views by defining required filters and rules to make the records more specific.

Environment: SFDC, Apex, Force.com, Eclipse IDE, Visualforce, Controllers, JavaScript, Sales Cloud, SOQL, Record Types.

Salesforce Developer/Administrator

Confidential, LA, CA

Responsibilities:

  • Worked with Business System Analyst to provide recommendation and designed the Best Solutions for implementing new business ideas.
  • Development, implementation and update focusing on Sales cloud and Service cloud.
  • Designed, developed and deployed Apex Classes, Controller Classes, Visual Force Pages and Apex Triggers for various functional needs in the application.
  • Highly usedDeveloper Console in order to debug & resolve issues and used Workbench REST Explorer for Unit testing the functionality. Written Apex REST API Web Service classes to automate the end to end flow.
  • Used SOQL & SOSL for data manipulation needs of the application using platform database objects.
  • Implementation of Batch Classes, Scheduled Classes as part of the Business Requirement.
  • Wrote an Apex Trigger on Contact for cross-object field update for reporting purposes.
  • Developed Visualforce Pages using front-end technologies like JavaScript, AngularJS, HTML & CSS and included Apex Triggers for extra functionality and wrote Apex Classes & controller to provide functionality to the Visual Force pages.
  • Involved in doing POC onLightning components apps to provide better and more interactive interfaces to end users, which help in sales enhancements.
  • Integrated Salesforce.com with external systems like Oracle and SAP using SOAP API and REST API.
  • Visual Force Pages using Standard Controllers, Custom Controllers, Extension Controllers & Web Services API. Creating new User Interface using JavaScript, HTML, AngularJS and CSS in Visual Force Pages.
  • Page Layouts to organize Fields, Custom Links, Related Lists & other Components on Record Pages.
  • Implemented various advanced fields like Picklist Fields, Master-Detail Fields, Custom Formula Fields and defined Field Dependencies for Custom Picklist Fields.
  • Case Assignment Rules to direct the case to appropriate group such as Stories & PCS Central Support.
  • Managed ongoing support requests and Administrative needs of users.
  • Administered, Configured and maintained Salesforce.com application User Profiles, Roles, Assigning Permissions, Generating Security Tokens, Validation Rule and Upgrade Installation.
  • Worked on Standard Objects such as Accounts, Contacts, Opportunities, Campaigns, Cases and Solutions.
  • Performed administrative tasks such as managing Accounts, Contacts and Cases, setting Workflows and Approval Process for approving new accounts and another business process.
  • Created Reports and Dashboards with help of Salesforce Wave Analytics to track Opportunity Pipeline/Stages for Management visibility. Wave Analytics Data set security with JSON Programming.
  • Case Management by Configuring Email-to-Case for the end user to submit a case through Outlook.
  • Email templates which are used by PCS central users for approval processes and other field updates.
  • Customized Salesforce.com User Profiles by setting Standard and Custom objects layouts, Custom App, Field-level Security, Permission Sets for client services and marketing.
  • Worked with Informatica ETL team for creating Data mapping for source and target (Salesforce) systems.
  • Provide Release Management support for processing config and custom code changes.
  • Customized Chatter objects and tabs to view progress and discussion on business process.
  • Worked on different Sandboxes for development & testing; Involved in migrating the code to production instance in installments using Change Set. Clover ETL tool to pull the data from SQL Database into Salesforce.
  • Test configuration Apttus within Sandbox environments to ensure that once users are granted access, all the aspects are fully functional. Chatter to track emails from Outlook to Salesforce by following an user.
  • Deliver continuing Support in the areas of SFDC configuration, administration, reporting, data migration, solution design and project co-ordination.
  • Integrating Salesforce with SharePoint/ChangePoint, ETL and Informatica using third party system.
  • Responsible for weekly and monthly Data Export, updates and backup for the organization.
  • Used Apex Data Loader to Insert, Update and Import data from Microsoft Excel into Salesforce.com.

Environment: SFDC, Apex, Data Loader, Force.com, Import Wizard, Eclipse IDE, Controllers, Visual Force Pages, XML, Triggers, API.

Salesforce Developer/Administrator

Confidential, Naperville, IL

Responsibilities:

  • Interacted with users to understand complex business requirements and documented the requirements.
  • Experienced in designing, developing and data modeling of the application and ensured that they are within the Salesforce Governor Limits.
  • Created productive documents which will be used by rest of the team to have better understanding of the related system; Salesforce.com CRM.
  • As a part of Administrative tasks Created custom objects, custom Fields, Validation Rules & formula fields.
  • Created Visualforce pages, Apex Triggers, Apex Classes, Test Methods and Workflows.
  • Developed SOQL query to pull data from salesforce.com instance to Right90 application. The process is set to run by default every 20 min and pull information that is changed since last successful sync run.
  • Deploy using Force.com IDE tool, Change sets and Eclipse for sandbox to production environments.
  • Developed scripts to load forecast data from salesforce.com.
  • Created technical design document and functional design documents as per business requirement.
  • Developed integrations to integrate data from Salesforce.com usingSFDCAPIs.
  • Page Layouts to organize fields, custom links, related lists & other components on record pages.
  • Implemented various advanced fields like Picklist Fields, Master-Detail Fields, Custom Formula Fields, and defined Field Dependencies for custom picklist fields.
  • Worked with Security like sharing model, data structures, data modeling, & database schema is required.
  • Implemented Case Assignment Rules to direct the case to appropriate group such as Stories and PCS Central Support.
  • Wrote Case Escalation Rules to escalate cases depending on the time frame and difficulty of the case issues

Environment: SFDC, Apex, Data Loader, Force.com, Import Wizard, Eclipse IDE, Controllers, Visual Force Pages, XML, Triggers, API.

Salesforce Developer/Administrator

Confidential, Charlotte, NC

Responsibilities:

  • Worked on preparing Technical Design Document and followed Agile Methodology.
  • Worked on creating Objects, Page Layouts, Record Types, Relationships, Validation Rules, Workflows and Approval Process. Creating Report Types, Reports and Dashboards.
  • Responsible for weekly and monthly data export, updates, and backup for the organization.
  • Performed Administrative activities using Apex data loader, import wizard to Inset, Update, and Import data from Microsoft Excel into Salesforce.com.
  • Experience in integrating with external systems using SOAP API, Rest API.
  • Experience in working with call in and callouts API’s.
  • Have good understanding and knowledge of the functionality of Web Services for SOAP API.
  • Public Groups, Queues, Permission Sets, Profiles, Users and Security Settings based on role hierarchy.
  • Worked on writing Apex Triggers and Apex Classes, Batch Apex, Scheduled Apex.
  • Experienced in the designing UI using Visual Force Pages.
  • Migrating Meta data from one sandbox to another sandbox using Force.com IDE tool, Change Sets and Eclipse. Writing the Test Scripts for various scenarios.
  • Performed other administrative tasks such as managing Accounts, Contacts and Cases, setting workflows and Approval process for approving new accounts and other business process.
  • Created and maintained Reports and Dashboards to provide fast access to key business metrics.

Environment: SFDC, Apex, Data Loader, Force.com, Import Wizard, Eclipse IDE, Controllers, Visual Force Pages, XML, Triggers, API.

Java Developer

Confidential

Responsibilities:

  • Analyzed the business requirement and developed app using Java and Mozilla XUL.
  • Development using spring, Hibernate and JSF Framework. Used ANT script for project deployment.
  • Use case, design - class, sequence diagrams. User Interface design
  • Data Modeling - logical and physical models
  • Requirements gathering- Proto-typing, Walk-through to business groups and gap analysis
  • Understand the business aspect of the application and converted into requirements document.
  • Create POC for first time patterns and vendor integrations.
  • Code review with the developers and delivery team
  • Co-Ordinate and manage Global Delivery teams at offshore locations.
  • Schedule and organize weekly or daily stand up meeting with the whole development teams both onshore and offshore. Create Unit Test Documents as part of code deliverables
  • Business process review and modeling and Data modeling and ER diagrams
  • Develop Functional Requirements Specification (FRS) and Business process review and modeling
  • Involved in writing SQL queries for the application in Teradata database.
  • Create or involve in Implementation planning with Project Manager.
  • Support Production Install and Validations

Software Developer

Confidential

Responsibilities:

  • Developed many JSP pages, used JavaScript for client side validation.
  • MVC framework for developing J2EE based web application.
  • Involved in all the phases of SDLC including Requirements Collection, Design & Analysis of the Customer specifications, Development and Customization of the Application.
  • Developed the User Interface Screens for presentation using AJAX, JSP and HTML.
  • Created and maintained mapping files and transaction control in Hibernate.
  • Eclipse used asJavaIDE tool for creating JSPs, Servlets, EJBs, and XML.
  • Design and develop Servlets, Session and Entity Beans to implement business logic and deploy them on the Web Logic Application Server.
  • Written and debugged the ANT Scripts for building the entire web application.
  • Used XML to transfer the application data between Client and Server.
  • XSLT style sheets for the XML data transformations that included both mid-layer transformations (XML to XML) and final transformations (XML to HTML).
  • Developed web services inJavaand Experienced with SOAP, WSDL.
  • Used the JDBC for data retrieval from the database for various inquiries.
  • Perform purification of the application database entries using Oracle 10g.
  • Participate in Client side and Server side data validations using the JavaScript.

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