Co-Founder and Principal Resume

SUMMARY:

To develop, coordinate and/or implement marketing activities for business or non - profit organization.

EXPERIENCE:

Confidential

Co-Founder and Principal

Responsibilities:

Provided Management and Consulting Services for Farmers Markets and Farmers.
Established outreach via social media and weekly newsletters.
Developed marketing materials and brand strategy.
Established partnerships with federal government agencies and arranged media tours.
Planned events such as chef demonstrations and school tours.
Project Consultant to Confidential on Confidential Changing Farms
Conduct Market Research on foodways of West African - born residents.
Establish commercial opportunities for traditional West African Crops.

Confidential

Indpendent Agent

Responsibilities:

Confidential

Executive Director

Responsibilities:

Supervised development of logo with graphic artist.
Established functioning website, full graphic weekly newsletter, and Twitter feed.
Designed and produced marketing materials such as post cards and press kits.
Utilized Google Analytics data for marketing plans.
Recruited new farmers and oversaw dramatic growth in product offerings.
Achieved 67% sales increase over previous year.
Doubled the number of customers served from previous year.

Confidential

Task Manager

Responsibilities:

Confidential

Task Manager

Responsibilities:

Developed and implemented communications plans for Confidential Buildings Partnership. Plans promoted energy efficient practices for building systems, including measurement of energy efficiency. These plans were primarily directed toward the public sector, most often secondary school systems and higher education.
Developed database of: sector specific publications, individual journalists, environmentally oriented publications, and relevant web-based discussion groups.
Created appropriate collateral materials to promote partnership.
Pitched story placement nationally.
Conducted web-based and in person training for various aspects of Confidential .
Designed recognition program for architects which was adopted by Confidential .
Created a strategy whereby architectural plans could received certification and recognition for energy efficiency.
Developed and placed letter to Confidential column on Confidential Torchieres
Promoted commercial equipment by recruiting restaurant chains and other users.
Arranged presentations through National Restaurant Association and other national groups.
Pitched and placed stories in mainstream and sector specific publications.
Events and Promotions Task Manager
Developed and implemented plans for Confidential and other events
Provided support for Confidential awards.

Events and Promotions Task Manager

Confidential

Responsibilities: