SUMMARY:

• Strategic Planning & Execution / Product Development & Management / Innovative Systems Engineering
• Dynamic, goal - oriented technology expert with more than 20+ years of business development, product and marketing management experience encompassing global product / service development, branding, pre-sales / sales support, and systems engineering within communications sector.
• Resourceful problem solver with proven ability to conceptualize solutions to challenging technical issues and implement cost effective plans of action to maximize product success.
• Strategic, creative, and conceptual thinker able to generate new ideas and initiate change utilizing unique combination of technical expertise and business acumen.
• Effective communicator with strong team building skills and ability to coordinate cross-functional groups to accomplish objectives in a fast-paced, high-growth, and diverse environment.
• Accomplished Senior Product/Marketing Manager with high level technical expertise in IP, L2/L3 Ethernet switching, Data Center storage and virtualization, cyber security, SDN and NFV, service orchestration, legacy NMS, OSS, BSS, optical, NetFlow, OpenFlow, Carrier Ethernet, MPLS, video, wireless, RAN, and a proven track record supporting technical sales of complex networking solutions to Service Providers, Government, Utilities, Health and and other market segments.

CORE QUALIFICATIONS:

• Leadership & Team Building
• International Product Management
• Product Launch & Branding
• Solutions & Portfolio Marketing
• LEAN Manufacturing Implementation
• Optical Cable & Transmission
• Accomplished Spokesperson
• Agile Program & Project Management
• Staff Development & Mentoring

PROFESSIONAL EXPERIENCE:

Confidential, Flower Mound, Texas

Solutions Marketing Manager

Responsibilities:

• Senior Solutions Marketing Manager responsible for supporting North American pre-sales for mobile, Cloud and Enterprise Data Centers, Communications Service Providers, mission critical utilities, and other market verticals.
• Responsible for all Confidential products including L2/L3 switching, next-generation packet-optical transport, cyber security, Data Center, SDN and NFV.
• Also responsible for corporate portfolio marketing for all Confidential products.
• Built relationships with GM, VP, CTO, PLM, PM for all product families including SDN and NFV for areas of network migration, Data Center WAN and virtualization.
• Developed innovative marketing collateral for sales, internal/external website, blogs, trade shows, marketing presentations, application notes, case studies, product brochures, product notes, speaking engagements and white papers.

Confidential, Richardson, TX

Senior Product Manager

Responsibilities:

• Product Manager for all firmware and hardware products including software GUI and element management systems. Confidential is a leading edge provider of packet broker for aggregation switching solutions for 100Mb Ethernet, 1GigE, 10GE, 40GE and 100GE.
• Aggregation switches include single, two, four and eight slot with 560Gb blades and capacities up to 3.504Tbps.
• Confidential uses Linux based kernel supporting Marvel and Intel processors and Adobe Flash, Flex, for GUI development on Windows R8 and Linux including Fedora, CentOS, and MySQL/MariaDb.
• Managed all packet performance analysis for all traffic types including Ethernet, IP, MPLS, SDN, Type I & II hypervisors, OVF, open-source, time stamping, packet storage, cloud, packet de-duplication, packet masking/slicing, etc.
• Responsible for all MRD, PRD, Tech Publications, NPI, marketing collateral, Confidential, and full lifecycle. Reporting directly to CEO I manage all Confidential hardware and software products. Working directly with CEO, customers, Engineering, and Sales & Marketing for hardware and software product vision.
• Work with manufacturing for all ECN, product launch and EOL. Assist Sales for pre/post customer marketing opportunities including customer visits, blogs,, solutions and business development for all customers including SMB, enterprise, Tier 1,2 and 3. Confidential is an Agile SCRUM disciplined company.

Confidential, Richardson, TX

Senior Product Manager

Responsibilities:

• Directed full product management lifecycle, business development and product marketing for Confidential 1.0 and 2.0 Ethernet Access Devices. Collaborated on NFV/SDN Overture Ensemble OSA for the Metro Service Edge.
• Complete full lifecycle for Ethernet Confidential and aggregation devices including Overture 4800. Worked with CEO,CTO, VP Engineering, VP PLM, VP Manufacturing, VP Quality Assurance and VP Marketing to assure product alignment and vision.
• Built Product/Marketing Requirement Documents (PRD/MRD) translating feature requirements into product verification, product, and system verification.
• Visited customer driving solutions, and business development.
• Used optical 10GE knowledge to provide industry leading Native Ethernet and OTN in a 1RU system.
• Worked directly with Engineering to provide recommendations for Confidential implementation and design.
• Assisted Operations to reduce prototype costs and delivery.
• Complete product released fully 1GigE to 10GE, integrated DWDM and ODU2 (OTN) with sub 50ms LAG and ring protection, 1000’s EVC, 3000+ MEP, 802.1ag, ENNI, EVPL, SOAM, triple tagging and superior H-QoS and CoS in 1 year.
• Added G.8032 sub 50mS ring in the second release in 3 months and RFC2544 in another 3 month cycle.
• Authored several documents on SOAM, xWDM, etc.
• Worked with Sales for pre/post sales and marketing opportunities including customer presentations and visits.

Confidential, Richardson, TX

Senior Product Manager

Responsibilities:

• Directed full product management lifecycle and product marketing for Metro Systems Provisioning Platform’s (MSPP) and externally funded Sales, Marketing, and Business Unit encryption device.
• Defined new product requirements and developed strategy commit presentations to secure internal resources for Product team via executive approval. Visited customers developing business cases and product development. Built Product Requirement Document translating feature requirements into product verification, product, and hardware / software engineering specifications. Prepared strategy, concept, and execute commitments for feature and release programs.
• Monitored new product development and led teams to align marketing opportunities and develop go-to-market plans.
• Promoted new products to Marketing teams and launched products internally and externally.
• Created collateral-data sheets, white papers, configuration guidelines, and marketing documentation.
• Negotiated with other Product Managers for release delivery to launch events for product positioning and outbound messaging.
• Executed customer facing technology, product, and solutions presentations.
• Managed forecasting and ROI working with manufacturing to reduce costs and effective lead times for delivery and customer commitments. Assisted with business development for Demantra (Oracle) tool and Cisco products.
• Built Type 1 optical encryption device in collaboration with externally invested company. Managed and marketed Cisco Optical ONS 15600, ONS 15310CL, and ONS15310MA products globally.
• Developed 46 new product requirement documents that collectively sold $300M+ in revenue, including RAN blade.
• Delivered and branded “Any-Service Any-Port” (ASAP) modular optic design allowing first optical plug-in (SFP, XFP) that supported Metro and Carrier Ethernet including OTN, SONET, SDH, GFP, and LCAS.
• SONET/SDH expert level in OC-1, OC-3, OC-12, OC-24, OC-48, OC-192, OC-768, STM-1, STM-4, STM-16, STM-64, STM-256, STS-n and AU-3/4-nc grooming.
• Created DWDM and optical presentations while hundreds of Systems Engineers and Account Managers
• Served as Cisco Telcordia Representative communicating with Telcordia regarding OSIA, TIRKS, TEMS, and Transport requirement. Resolved issues with RBOC customers to allow product acceptance.
• Key player within largest Middle East optical development valued at $170M - SDH on ONS 15600 and ASAP were instrumental in sales closure.
• Reduced costs and limit liability by working with Customer Advocacy and manufacturing. Managed EOS / EOL of various products due to lifecycle and OEM manufacturing discontinuation.
• Performed as Major Release Manager for R7.2.0 for all Cisco optical products. Provided 10G ASAP flexibility to ONS 15600. Recognized value and demand for 10Gbps “Any-Service Any Port” and provided Early Order ability.
• Sold more than 600 units paying for program before first customer shipped - fastest time-to-market product in AABU providing fastest ROI.
• Created hundreds of marketing presentations and delivered hundreds of customer presentations to MSO, Service Provider, Tier 1/2/3, CLEC, IXC, ILEC, RBOC, Enterprise, Core, Long Haul, Ultra Long Haul, Metro, and Access global customers including PPT1/2.
• Recognized with Individual s for Outstanding Support of US Federal Optical, SPMO Accelerate Program, Customer Demo, ONS 1 600 R1.0 OSMINE, ISO 001, and TL 9000 external audits.
• Managed $900M annual increase in demand for two product families CRS-1 and SPA within two years. Assisted within cost reduction to increase profit margins 5%.
• Generated $5B+ in revenue by introducing 50+ IP products across numerous product families operating in Metro Ethernet, Core Ethernet (including IPoDWDM), and Ethernet in the Access in two and a half years.
• Trained on ONS 15600, 15800, 15200, 15900, DWDM, ROADM, EDFA, RAMAN, 15454A/E/W and CTM; NorTel OC-192, OC-48, DWDM, MOR, OC-12, and OC-3 from/for Nortel AT&T DDM-2000 and SLC.
• Attended, staffed and presented at Optical industry trade shows such as Confidential, OFC, etc. OSA member.

Senior Systems Engineering Manager

Confidential

Responsibilities:

• Lead two direct Systems Engineering Managers and 12 direct and 8 indirect team members.
• Also worked as an individual contributor. Developed global Engineering team to support global optical Account Managers and Systems Engineers resulting in $1.1B in revenue.
• Received rapid promotion from System Engineering Manager. Worked directly with Regional Sales Directors, Product Management and Customer Advocacy.
• Contributed to Cisco Press as Senior Technical Editor DWDM Network Designs and Engineering Solution and Technical Editor Optical Network Design and Implementation.
• Authored Internetworking Technologies Handbook (Fourth Edition) Chapter 23 Introduction of Optical Technologies.
• Co-authored various Engineering publications for Polarization Mode Dispersion for 10G/OC-192 signals in fiber optic cable.
• Presented papers at large optical forums such as Confidential .
• Also knowledgeable in 40Gbps.
• Implemented Optical path for Systems Engineers. Won CAP for editorial efforts and Sales for Optical Sales support.
• Won CAP for outstanding performance for Systems Engineering Manager.
• Individually performed as Team Lead managing optical products including Access, Metro, Long Haul, and Ultra Long Haul for Pre-Sales.
• Communicated extensively with Product Management, Marketing, and Sales.
• Developed process, collateral, and for all Cisco optical products. Created competitive analysis material and win strategies.
• Answered hundreds of RFI, RFQ, RFP and unsolicited bids. Key player in optical revenue growth from $160M to $1.1B in one year.
• Won CAP for outstanding effort on France Telecom RFP and facilitating fast acceptance on the ONS 15454 in Sprint Local Network.