Media Planning Intern Resume Profile
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Professional Skillset
- SAS Base 9.3 Programming Software and Data Manipulation Tools
- Adobe Photoshop, InDesign and Dreamweaver
- Media Research Tools: Scarborough and Buddy Advertising
- Google Ad Words, Google Analytics and Facebook Analytics
- Social Media Tools: Facebook, YouTube, Twitter and WordPress
- Experienced in Data Table Merging, Sorting and Manipulation
- Knowledgeable of HTML and CSS Web Coding
- Experience with Salesforce.com database and analytics
- Microsoft Office including: MS Word, Excel and PowerPoint
Work Experience
Confidential
Position: Market Research Consultant
Summary of Responsibilities:
- Analyze and edit the Company's Client Database through Salesforce.com
- Search for new clients to add to company's client database based on target market goals produced by Salesforce demographic reports.
- Research different online outlets to promote client's films productions.
Confidential
Position: Marketing Volunteer
Summary of Responsibilities:
- Analyzed Organization's Demographics and in the process of developing a marketing plan for the organization.
- Analyzed Organization's Social Media Presence and in the process of developing a social media plan of attack.
- Contributing to a Case Statement that will be used for donations.
Confidential
Position Data Entry Temp
Summaries of Responsibilities:
Registered and updated member's information for various fitness classes through Town Sports' locations in their database.
Confidential
Position: Customer Service Representative
Summaries of Responsibilities:
- Educated customers on various topics related to their mail-order prescriptions and pharmacy insurance plans.
- Applied conflict resolution and problem-solving tactics to achieve customer satisfaction.
- Received 12 Customer Service Recognition awards from customers.
Confidential
Position: Media Planning Intern
Summaries of Responsibilities:
- Gathered market research information for clients' media plans.
- Compiled and compared advertising campaign spending data from our clients and their competitors.
- Edited television pre-logs for our clients at local television stations.
- Sent out traffic instructions to various media outlets that aired our clients' commercials.
- Wrote POVs to clients for proposals that media outlets sent to us.
- Recorded online media reach and rate of return figures for online media campaigns.
Confidential
Position: Public Relations Intern
Summaries of Responsibilities:
- Wrote and distributed press releases, created promotional materials, and took photos at PR Events.
- Solicited local and national businesses for monetary donations and sent post-donation correspondences to donors.
- Interviewed USO supporters and wrote human-interest stories and testimonials for blogs and the organization's website.
- Managed content on the organization's website and social networking sites.