Senior Copywriter Resume
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Austin, TX
PROFESSIONAL EXPERIENCE
Senior Copywriter
Confidential, Austin, TX
Responsibilities:
- Writing and editing (copy, content, creative, marketing, corporate communications, executive Responsible for concepting, writing, editing, and proofreading B2B and B2C marketing content across Confidential communications, technical, social, press, and its corporate benefits, commercial insurance, and private client resources business lines. Write and edit entertainment, editorial, UI,video script, copy for print, digital media, and radio ads, white papers, briefs, internal and external video scripts, audio script, presentation/deck, email), corporate summit, conference, and team building initiatives, internal newsletters, CEO, executive content strategy, translation and management committee, HR, and other official communications. Assist with awards consideration, content localization management; proficient with strategies, style guide and brand voice evolution, and collaborate with leadership, SMEs, project managers content management systems (AEM, and designers on campaign concepts, evolution, and roll - out. Salesforce, Wordpress, etc.); proficient with Microsoft Office and Google Drive suites; familiar with Adobe suite; familiar
- Concepted and wrote internal corporate development video script and supplemental materials with JIRA and Agile Scrum; quick-study for new advisor sales proposals to prospective clients lauded by CEO and executive for new tech and systems. management.
- Brought company-wide consistency to sponsorship ads, business line ads, and on-the-ground sell sheets for 75+ individual commercial insurance products.
Content Specialist
Confidential, Austin, TX
- Responsible for customer-facing content development and management for EA properties. Manage and
- Former Colleague coordinate project launch needs, information, publication schedules, internal and external communications,
- Charles Del Rosario and support content with global organization members and partners for projects and products under
- Former Manager development. Includes writing and editing support for multi-million dollar new releases and a thirty year-strong product catalog, advisor scripts and official emails, site elements and UI, web video scripts, and internal presentations, and coordinating translations in 18 languages.
Content Manager/Writer
Confidential, Austin, TX
Responsibilities:
- Involved writing and editing content for multiple bar association websites and newsletters. Research, compose, and edit up-to-date legal news stories and maintain news database. Arrange and edit stories based on content, relevance, and overall importance. Prioritized arrangement and editing of stories based on content, relevance and importance while operating remotely
- Published two newsletters each with up to four original by-line articles and ten outside-sourced articles on five distinct portals with over 50% readership click-through engagement.
Writer
Confidential, Boerne, TX
Responsibilities:
- Write and edit content based on client's order in a freelance capacity. Research, create and manage content for "brochure-sites" specializing in SEO and client-specific information
- Completed two campaigns for locally owned and operated businesses in the Greater San Antonio Area.
Director of Content and Social Media
Confidential, Austin, TX
Responsibilities:
- Increased visibility on social media channels nearly ten-fold.
- Grew community involvement through live events, doubling in-person participation.
- Developed and built audience including, but not limited to, 500 association members and over twenty sponsored project groups through community events, conferences, seminars, the youth group, and award-winning theater boost.
Writer
Confidential, Austin, TX
Responsibilities:
- Served as a staff writer for a music-focused satellite website for a print publication. Wrote and edited creative content/copy for website articles, snippets, headlines, front page features, etc. Researched, coordinated, and conducted interviews with local artists.
- Published one major feature and three to five smaller articles weekly.