Editor in Chief Resume

SUMMARY:

Professional Writer and Digital Marketer:
Confidential ’s content covers politics, culture, digital marketing, and entertainment.
Prior to launching his own website he wrote news articles, interviews and book reviews for CFO Magazine (B2B finance).
His marketing experience includes management of lead generation, social media and Adwords campaigns, email automation via Marketo, Mail Chimp, and Pardot, and CRM management (Salesforce).

CORE COMPETENCIES:

SEO, copy writing, copyediting, website analytics, website taxonomy, long form writing, email automation, social media copy, paid advertising, Pardot, Google Analytics and Adwords, press releases, newsletters, digital magazines, coordinating and scheduling, content management systems, CRM systems, keyword research, database segmentation, Microsoft Excel.

TECHNICAL SKILLS:

Tools: Google Analytics, Google Adwords, Google Tag Manager, Wordpress, Salesforce, Marketo, Pardot, Mail Chimp, Hootsuite, Ruby on Rails, Eloqua, Yoast, Scribe

EMPLOYMENT EXPERIENCE:

Editor in Chief

Confidential

Responsibilities:

Write, edit, and optimize blog posts, articles, and stories
Manage subscription model and audience development
Marketing, optimization and promotion

Digital Content Manager

Confidential

Responsibilities:

Write, edit and optimize articles, manage freelance writer’s network, and coordinate content calendar for web articles and social media
Transition marketing database from Marketo to Pardot
Deploy paid social media, lead and demand generation email marketing campaigns, and manage digital magazine and newsletter distribution using Pardot and Mail Chimp

Content Marketing Coordinator

Confidential

Responsibilities:

Lead search engine optimization (SEO) implementation across web articles, web pages, social media and content landing pages
Manage social media accounts and content
Administration of CRM system; account, lead, and contact creation

Marketing Intern

Confidential

Responsibilities:

Research and implementation of keywords, Meta descriptions, and image tags on web articles for website search engine optimization
Assist social media and email marketing campaign deployment
Review and report paid and organic Google Adwords campaigns

Writer

Confidential

Responsibilities:

Write and edit articles, interviews and marketing materials
Manage content management system
Manage search engine optimization of web content

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