Objective:

Leverage strategic vision, business acumen, technical writing experience, and artistic talent to deliver high-impact marketing, design and ecommerce projects.

Summary Of Qualifications:

• Sr. UX/UI Designer Technical Writer with a proven record of developing web, graphic, and multimedia, and written content initiatives for the world's most recognized brands. Leader in concept and service design for complex ecommerce projects. Award-winning artist with an emphasis on cross-platform app design and online branding. Excels at motivating and inspiring teams to deliver superb creative work under tight deadlines.
• Experience creating, maintaining, and enhancing technical documents
• Experience teaching Graphic/Web and Multimedia Design courses in the traditional and on-line college settings.
• Excellent writing and grammatical skills with extensive experience in information gathering and content creation.
• 15 years of experience in: web/graphic design, multimedia, audio/video production, photography and e-commerce.
• 5 years of experience with Process Documentation, Content Creation, and Technical Writing working with large, complex projects.
• Advanced conceptual design and branding skills with the ability to establish and follow visual standards.
• Expert knowledge of Adobe Creative Suites software, graphic design, rich media, computer animation, and web design.
• Experience with B2B marketing and enterprise marketing in various industries, such as healthcare, finance, etc.

SOFTWARE:

• Adobe Adobe Creative Cloud : InDesign, Photoshop, Fireworks, Illustrator, Acrobat, AfterEffects, Premiere, PageMaker, Director, Flash, Shockwave, Dreamweaver, Flex, Bridge.
• Microsoft: PowerPoint, Word, Visio, FrontPage, GIF Animator, Visual Studio, and Visual InterDev
• Other Vendors: Axure RP, Visio, QuarkXPress, Corel, Sound Edit, Pro-Tools, Alias Wavefront Maya, 3D Studio Max, Metacreation Poser, Polytrains , Final Cut Pro, DVD Studio Pro 2 , Media Cleaner Pro, Ulead Cool 3D, Camtasia, WebCEO, Lotus Notes and Domino Designer 7.0, OmniGraffle, Hitbox, Salesforce, Drupal, WordPress
• Educational Systems: CampusView, Blackboard , Wonderlic Online, PeopleSoft, ConnectED. and more.
• Content Management Systems: SharePoint, Umbraco-Mobile Content Management System, The Henry Ford THF Content Management
• Project management System: JIRA, Confluence, FogBugz
• OPERATING SYSTEMS: MAC OS 8.0 - 9.2.2 MAC OSX WIN XP WIN 2000 WIN NT VISTA UNIX
• Computer LANGUAGES: CSS, HTML, JavaScript, ActionScript, Lingo.

Experience:

Confidential

Sr. UX/UI Designer II /Technical Writer

• Responsible for defining and executing a consistent and repeatable process in an agile environment for addressing the user interface, visual design and implementation, and human workflow for all solutions. Key contributor and leader in a major rebranding effort in healthcare industry. Shared resource for Information Technology, Marketing, and Education Quality Departments.
• Translates feature necessities into polished experience architecture deliverables including wireframes, navigational maps, conceptual models, and procedure flows for software applications.
• Works with fellow platform developers, product marketing, information architects, application development consumers, and other stakeholders from initial concept through final implementation.
• Implements wireframes using standard methods, practices, and programming languages that create a hierarchal design structure that can be efficiently adhered to by other team members working in an Agile environment.
• Creates Axure RP prototypes, annotates interface elements, and writes specification documents.
• Performs user research, prepares information organization and user interface design documentation, presents ideas to clients.
• Uses Adobe Creative Cloud applications to create visual elements for high fidelity designs
• Attends Acceptance criteria meetings, documents progress, reflects it in JIRA to facilitate project management, writes Release Notes for each Sprint, writes User Guides
• Develops user experience documentation including sitemaps, wireframes, task flows, interaction designs, use cases, flow charts, and navigation models.
• Executes web/print and video/multimedia branding efforts
• Uses Adobe CC Photoshop, Illustrator, Dreamweaver, AfterEffects, and InDesign to create graphics, logos, and other visual design elements
• Generates ideas for Marketing campaigns

Confidential

Russian Information Specialist

• Leader of Confidential segment materials representing Department of Education and Cultural Affairs and the Office of Confidential on the international market. Produced Russian publications of various materials on public diplomacy and public affairs reflecting information and policy advocacy programs for foreign audiences, such as the largest segment of Russian population in the Confidential and around the world.
• Technical writing, translation, information gathering, and content creation for various print and online publications.
• Working collaboratively with team members and leaders to determine effective documentation approaches.
• Executing the projects independently and being an integral part of the virtual team.
• Creating visual design materials to apply optimal instructional methods and blended learning solutions for users from different countries to facilitate successful knowledge transfer.
• Content development using in-depth graphic design education, and comprehensive print industry experience encompassing print publications, typography, copy fitting editing, layout design, and file editing to flow Russian and English text into layout software specified by the Publications Office or its designated printing facility.
• Applying comprehensive expertise in Adobe InDesign and other Adobe Creative Cloud programs, such as Photoshop CC, Illustrator CC, Acrobat XI Pro, Visio, etc. to produce successful high-quality deliverables in a timely manner.
• Review of content for grammatical, spelling and typographic errors and perform quality assurance testing.
• Creating Russian-language versions of PowerPoint presentations, using English presentations supplied by the Publications Office to target various demographics.
• Facilitating brand consistency on the international market.

Confidential

Consultant Web Designer and Technical Writer

• Key contributor and leader in a major rebranding effort involving migration of the website to a new Content Management System and new look/feel for one of the best known Automotive museums and historical landmark in the United States.
• Capturing meeting notes, technical and business documentation while working with the project team to ensure that documents are created and communicated effectively.
• Producing and updating the content of web pages, working with CSS styles, creating banners and graphics, and actively using Adobe Dreamweaver , Photoshop, and other Adobe CS6 programs.
• Working with authoring use cases, user stories, diagramming, and process flows for information gathering.
• Serving as a member of IT Help-Desk and Web-Help group resolving user-challenges on daily basis.
• Supporting company's brand strategy and components ensuring accurate, consistent, high-quality materials.
• Information architecture, interaction design, eMarketing, on-line brand presence development, conceptual design.
• Working closely with Creative Director, senior Information Architect and Usability Engineer to produce high-end design campaigns, developing/maintaining visual identity guidelines and create web and print content.
• Working with Production Designers to complete release of electronic files as needed
• Implementing style guides and visual standards and creating original, impactful projects consistent with overall brand strategy for re-branding campaigns, online, advertising, and promotions

Confidential

Creative Director

• Led creative department for the US headquarters of the Russian-American organization. Grew creative group from two freelancers to a fully-staffed department of cross-functional employees, including UX/UI, web/graphic designers and programmers.
• Facilitating the process that determines what information, tools, collateral, etc, are needed by the various sales and customer success teams, and scale the most effective methods of dissemination information to them in a way that strengthens the brand, increases customer retention, and builds customer loyalty
• Leading the development of new promotional campaigns that increased and diversified client base
• Working closely with product divisions on roadmap, beta customers and product promotion of the solution.
• Identifying strategic go-to-market partnership opportunities and creating messaging, positioning, competitive analysis and sales tools, and provide sales support and escalation for deals contributing to customer wins.
• Implementing communications strategy to strengthen the brand on the international market.
• Helping develop strategies for the initiation and expansion of fundraising programs, and special events planning.
• Developing visual standard guidelines to establish consistent look and feel for online and offline content.
• Managing creative team to facilitate concept generation and execution of all creative components, including online visual style and structure to create a unique brand image and cultivate brand awareness globally.
• Overseeing the management of graphic design and web/internet-related areas to follow best UI practices.
• Facilitating and documenting business requirements, writing articles planning promotional events
• Communicating the brand on a constant basis to current clients and potential future clients
• Project management, mentoring, and insuring the completeness of all the deliverables for the detail design phase.
• Writing documentation to structure web/graphic design aspect of company's System Methodology.
• Mentoring the team of copywriters and designers to explore innovative ways of solving business challenges.

Confidential

Sr. Web Design and Product Marketing Consultant

• Key contributor to the design and implementation of Currensee website or currensee.com servingas a social network for foreign exchange Confidential traders.
• Managing production of PR Marketing campaigns, web/graphic design, print and written content for Confidential.
• Developing visual standard guidelines to cultivate consistent visual identity for online and offline content.
• Collaborating with Marketing Department and external vendors on overall advertizing and web initiatives to build partnerships and streamline website branding/look-and-feel and corporate identity.
• Documenting business requirements on graphic design and accessibility to meet all industry standards.
• Working closely with product divisions on roadmap, beta customers and product promotion of the solution.
• Helping identify strategic go-to-market partnership opportunities and execute partner marketing strategies.
• Using social media channels to cultivate brand awareness and promote internet marketing initiatives.
• Designed custom avatars and icons, and worked with photography, Adobe CS4 Photoshop, Illustrator, and Dreamweaver for conceptual design branding initiatives.
• Collaborating with Marketing using CRM tools, such as SalesForce focusing on ROI and addressing custom email letter design and banners for promotional marketing campaigns, and strategic communications initiatives.

Confidential

Creative Director

Leading web/graphic design and eMarketing start-up large and startup graphic design print-oriented and web initiatives, online advertising, digital marketing, print advertising, banners, and direct mail .

• Providing advanced expertise to evolve and promote the brand and establish powerful online presence.
• Conceptualizing media projects, identifying brand and marketing objectives, proactively contributing to success of the clients to establish overall positioning, go-to-market strategy, and social media initiatives for each client.
• Hiring, developing, and retaining motivated and talented individuals while inspiring them to high performance.

Confidential

Graphic Design Web Design Instructor

• Incorporated field experience and technical knowledge into learner-centered lessons emphasizing hands-on practice.
• Responsible for promoting university offerings and teaching Graphic Design Web Design courses in the traditional classroom setting at Confidential location: Confidential.
• Responsible for preparing lesson plans and teaching on-line Graphic Design Web Design courses in the virtual classroom using Blackboard as their learning management system.
• Guided students in the portfolio development process to initiate their successful career in the design field.
• Teaching students to remain current to trends and issues as they relate to the product offering as well as emerging technologies, standards, market trends, and sharing OLA practices.
• Participated in curriculum management and student management to improve retention through outreach activities with new and existing students.

Confidential

Visual Communications and Digital Media Instructor

• Responsible for teaching Visual Communications, Digital Media , Graphic/Web Design courses in a traditional and online virtual classroom settings and insuring that curriculum was current with changing industry requirements.
• Guided students in the portfolio development process to initiate their successful career in the design field.
• Cultivated student loyalty by helping them build professional connections in the industry and use their portfolio to gain employment and meet goals and learning outcomes.

Confidential

Multimedia Design Consultant

• Acted as lead creative consultant for new multimedia projects that boosted business development. Successfully produced interactive educational tools for Confidential call center employees that had direct positive impact on learning curve, performance, and productivity of new hires for Confidential call center.
• Facilitating concept generation and execution of all creative components, including graphic design, online advertising, social media, broadcast, mobile, and online video.
• UI design, conceptualized and produces visual graphic products, including integration of animation sequences, video, audio and other graphic elements for training CDs, kiosks, banners, virtual environments, public relations and marketing promotional communication material to assure that all interactive work meets objectives.
• Video and animated content creation, rendering and compression, working with Confidential.
• Maintained information design research including developing alternative layout approaches and image themes.
• Created messaging, positioning, competitive analysis and sales tools, and provided sales support and escalation for deals contributing to customer wins.

Confidential

Graphic Designer full-time

• Was solely responsible for developing new graphic and website design that encompassed all of Homesite's business units, ensuring consistent brand experience for the customer and facilitating social media communications for Homesite's B2B and B2C marketing initiatives.
• Served as the product expert to the field, including product sales training, product evangelism and speaking/print opportunities and worked closely with product divisions on roadmap, beta customers and product promotion.
• Developed visual identity guidelines, designed and produced web and print content for the following partnerships: GM FAMILYFIRST GM MORTGAGES GE NETIONWIDE METLIFE PRUDENTIAL HOMESOLUTIONS RENTERS EXPRESS GMAC AGENCY and more to build and maintain partnerships.
• Designed numerous corporate promotional materials, evaluated and selected print vendors, negotiated most efficient cost for printing jobs, and managed printing process on the final stages of each project.
• Conceptual design, development and implementation of HTML projects. Responsible for producing look and feel of corporate web sites, creating all HTML pages and graphics, writing Java script, using Dreamweaver on first stages, and setting up InterDev project to submit the content to IT .
• Served as a liaison to meet the design needs of marketing while reporting to V.P. of Marketing and working with IT team web developers on all stages of web projects and implementing VB and XML code.
• Responsible for all stages of conceptual design and production of corporate flyers, brochures, advertisements, Logos, self-mailers, envelops, business cards, CD covers, screen art and animation utilized QuarkXPress, Photoshop, ImageReady, Illustrator, AfterEffects, FrontPage, CIF Animator, Visual Studio .
• Supported company's brand strategy and components ensuring accurate, consistent, high-quality materials.
• Information architecture, interaction design eMarketing, on-line brand presence development, conceptual design.
• Working closely with Creative Director, senior Information Architect and Usability Engineer to produced high-end design campaigns, developing/maintaining visual identity guidelines and create web and print content.
• Project Management efforts including planning, inspiring and directing communication creatively through heightening awareness and understanding of the message, context and opportunities for commercial advantage.

Confidential

Art Director full-time

• Responsible for conceptual design for numerous print projects, screen art creation for agency's leading clients in high-tech travel, healthcare, and retail industries.

Confidential

Art Director

• Responsible for conceptual design and successful creation of Confidential a national magazine for the Risk Management industry . Managed creative team and developed marketing strategy.