Digital Content Marketing Editor Resume
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SUMMARY:
- Digital and Social Media / Story - telling narratives / Visual Communication / Media Relations / Google Analytics / Picture Editing / Campaign Designs / Inter office Reports / Corporate Reports / Work Independently / Teamwork / Strategic Planning / Software Systems / Production / Sales / Picture Editing / Management and Supervision
- Over 20 years of experience in journalism, story-telling and visual communication • Created award-winning stories / produced compelling photos, videos and written copy for sports, news, fashion, etc. • Always striving to learn and apply latest industry technology standards. • First to produce online streaming chat segments for Tampa Bay Times and Tampa Bay Rays. • Story selections and presentations have generated some of the highest attendance and sales numbers (over 750k for one video) by collaborating with agencies, designing campaigns, arranging photo/video shoots and press conferences. • Mentored fellow journalists as they gained national attention by producing story-telling videos and photos through management and supervision.
SKILL:
- SEO / SEM / Google Analytics / Social Media Apps / Blogging / Project Management / Photoshop / Photo Mechanic / Final Cut Pro / Microsoft Office Suite / Adobe Dreamweaver / Adobe Suite / Premiere / Mac / Windows / LiveStream.
EXPERIENCE:
Confidential
- Created company as top-level photography to provide high quality photographs for families and youth organizations. Company has evolved into Photos, video, writing, web development, SEO / Social Media strategies. Collaborating with college and professional public/media relations firms: Pasco-Hernando Community College, CC Communications, Innisbrook Resort, Fairmont State University, WV and Stetson University.
Confidential
Digital Content Marketing Editor
- Coordinated and managed a matrix of vendors and company staffers from various departments to launch and manage company’s Blog, The RV Authority and Social Media platforms to enhance strategic initiatives, increase profits through sales, service and marketing. Planned and coordinated articles budget, communicated with coworkers at all levels, guided and wrote speeches according to brand messaging. Enhancing company image through blogging and the various forms of social media. Filled some roles of vacant Digital Marketing Manager position, provided analytical reports and strategy management.
Confidential
Interim Video Coordinator
- Established and maintained cooperative relationships with journalists, PR and representatives from public and private agencies around the country.
- Created successful protocol for streaming live events using LiveStream software.
- Designed Times’ set for 2012 RNC convention with Secret Service, Times marketing, IT and varying agencies.
Confidential
- Produced the first successful live-streaming chat project in collaboration with the Times’ marketing department’s project with Tampa Bay Rays.
- Posted Instagram photos from mobile phone on various convention fashion styles and police preparations.
- Wrote releases and reports to Times and varying agencies involved in RNC planning. Streaming allowed marketing and advertising to increase sales.
- Times’ became one of the first newspapers to broadcast live breaking news online.
- Use of Twitter to announce streams and posting of photos on Instagram.
- Three stories produced won National Press Photographers Assn awards.
- Photographers first-place video awards from Florida Society of Newspaper Editors in July 2014.
- Reviewed incoming press releases selecting visual stories with compelling video and photos while working closely with various department editors.
- Produced award-winning coverage of various news events through photos, video and writing for the newspaper and website. Create production protocol for streaming live events. During the 21 years assumed multiple roles at once. Space shuttle launches, college and pro football team leader, local city coverage, editor, management and hurricane team. Photographed and wrote stories on varying topics.
- Successfully launched three new sections of the paper covering one of Florida’s largest geographic counties.
- Successfully aided in hosting and organizing National Press Photographers Assn. convention.